Digital Marketing & Analytics Manager
Quadra.com
86k - 145k CAD/year
Office
Burlington, ON, CA
Full Time
Position: Digital Marketing & Analytics Manager
Location: Vaudreuil-Dorion, QC or Burlington, ON
Workplace flexibility: We do require a minimum presence in office of 3 days a week.
Status: Permanent, full-time (1)
At Quadra Group, we’re driving transformation through innovation, data, and customer-centric strategies. We’re looking for a dynamic leader to spearhead our digital selling strategy and elevate our marketing capabilities through technology, analytics, and AI.
We are currently seeking an innovative Digital Marketing & Analytics Manager to join our Powerhouse! Reporting to the Director of Marketing, the ideal candidate will bring strong digital marketing expertise to help Quadra drive our sales and customer engagement. This person will bring their Pardot / Salesforce Marketing Cloud experience to drive creative campaigns while leading a team of Digital Marketing Specialists.
At Quadra, we put people first so that together, we can reimagine the possibilities.
Quadra is one of North America's leading chemical and ingredients distributors. We have facilities across Canada and in select markets in the United States. We are a rapidly growing company with long-term commitment for our employees. We are looking for a candidate who will embody our company’s values. We offer you the opportunity to be part of a certified Great Place to Work® collaborative, innovative and determined team within a growing, people-oriented organization. You will also get to work with dynamic colleagues who are eager to share their knowledge with you.
What would be your main responsibilities as a Digital Marketing & Analytics Manager?:
• Digital Campaign Management: Design, execute, and optimize integrated digital marketing campaigns to drive customer acquisition, engagement, and retention.
• Long term vision: Bring long-term marketing strategies and vision in order to drive sales and customer engagement while ensuring we are up to date in terms of digital marketing and digital sales.
• Data & Analytics Leadership: Leverage tools like Salesforce CRM, Marketing Cloud, Pardot, and Google Analytics to track performance, analyze customer journeys, and guide decision-making.
• AI & Marketing Innovation: Identify and implement AI-powered tools for enhanced targeting, personalization, lead scoring, and customer insights.
• Website Optimization: Oversee website performance and analytics. Drive improvements in SEO, UX, conversion rates, and content effectiveness.
• Reporting & Insights: Build executive-level dashboards and reports to communicate marketing KPIs and campaign impact to leadership.
• People Management: Lead and mentor digital marketing specialists, motivate team to achieve high performance. Monitor results, solve problems, oversee recruiting, performance management, and all aspects of their team.
• Improvement on process workflows:
• Manage relationships with external vendors, media partners and agencies. Handles negotiation and manage relationships with vendors.
• Cross-Functional Collaboration: Partner with Corporate Marketing, Sales, Product Management, Operations, and IT to deliver seamless digital experiences and maximize data-driven opportunities.
• Customer Segmentation: Refine and expand segmentation strategies using CRM data to unlock targeted outreach and business value.
• Compliance & Best Practices: Ensure all digital marketing initiatives comply with privacy and data protection regulations.
Here are the qualifications required to have success in this position :
• Bachelor’s Degree in Marketing, Business Administration, Communications, Information Systems, or Digital Media.
• Master’s Degree (asset), MBA (Digital Marketing/Analytics), MSM, or Marketing Analytics.
• Certifications (strongly preferred) in Salesforce, Google Analytics, AI/MarTech platforms, and B2B Marketing technologies.
• Knowledge of emerging digital selling best practices.
• 8+ years of experience in digital marketing, marketing analytics, CRM systems, and website performance optimization. Strong sales experience is considered a major asset.
• Minimum of 3-5 years of people management experience: leading a team of communication & marketing professionals
• Proven expertise in Salesforce CRM and Marketing Cloud; Google Analytics; and familiarity with AI marketing technologies.
• Demonstrated ability to transform data into strategic insights and actionable marketing tactics.
• Strong experience managing digital campaigns and evaluating their ROI.
• Familiarity with B2B marketing, especially within industrial, resources, or ingredients sectors, is an asset.
• Analytical mindset, excellent problem-solving skills, and a passion for innovative digital marketing tools.
• Exceptional communication, writing skills, presentation, and collaboration skills.
• Bilingual (French/English) would be preferred in order to collaborate with colleagues, leaders, customers and suppliers/vendors across the Country.
At Quadra, we offer you the opportunity to be part of a professional, fun, innovative and committed team in a growing, people-oriented, Great Place to Work® certified organization. In addition to being Great Place to Work® certified, Quadra has been recognized as one of the Best Managed Companies for 22 years and as a Best Workplaces in Canada® in 2025! You will work with dynamic colleagues who are eager to share their knowledge with you.
Benefits for choosing Quadra?
• Permanent, full-time position: Join us for a stable, long-term career
• Competitive salary & Performance Incentives: Your hard work is rewarded with attractive compensation and bonuses
• Flexible Remote Work & Autonomy: Enjoy the flexibility to work from home and autonomy to manage your schedule!
• Tailored training: We provide personalized training to support you and your growth
• Excellent Benefits Package: Medical, Dental, HSA, and more to keep you covered including our Employee Assistance Program (EAP) and access to telemedicine/Virtual healthcare
• Generous Time Off: Flexible personal days, sick days and vacation to recharge
• Wellness Programs: Enhance your quality of life with wellness initiatives, including health and mental wellness programs from healthcare leaders
• Pension plan with match: Plan your future with our matched pension plan program
• Family-owned and support environment: Be part of a private, family-owned company with a strong infrastructure and core values
• Award-Winning Workplace: Work in a certified Great Place to Work®, and Best Managed Company!
• Inclusive Culture: We celebrate diversity and caring for each other and having fun are part of our core values!
• Career Growth: Unlock opportunities for development in a fast-paced growing company
• Fun Social Activities: Get involved in company events, Volunteering programs, etc.
• Referral & Recognition Programs: Earn monetary rewards through our referral and employee recognition programs (years of service, merit awards, etc.)
• And Much More !
Compensation Information: The annual base pay range for this position is reasonably expected to be $85,900 and $145,000.00. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as job-related knowledge, skills, education, and experience.
Base salary is only a part of the total rewards package - this role will also be eligible for a generous incentive program and full benefits. Quadra’s salary ranges are benchmarked and are determined by role and level. Please note that the base pay shown qualifications, skill level, competencies, and work location.
#LI-Hybrid
#quadra1
Quadra supports and values diversity and offer equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status and gender identity. Quadra also welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We recognize that some people do not identify themselves as either male or female. Therefore, whenever possible, we have opted for a gender-neutral wording in a non-discriminatory spirit.
Location: Vaudreuil-Dorion, QC or Burlington, ON
Workplace flexibility: We do require a minimum presence in office of 3 days a week.
Status: Permanent, full-time (1)
At Quadra Group, we’re driving transformation through innovation, data, and customer-centric strategies. We’re looking for a dynamic leader to spearhead our digital selling strategy and elevate our marketing capabilities through technology, analytics, and AI.
We are currently seeking an innovative Digital Marketing & Analytics Manager to join our Powerhouse! Reporting to the Director of Marketing, the ideal candidate will bring strong digital marketing expertise to help Quadra drive our sales and customer engagement. This person will bring their Pardot / Salesforce Marketing Cloud experience to drive creative campaigns while leading a team of Digital Marketing Specialists.
At Quadra, we put people first so that together, we can reimagine the possibilities.
Quadra is one of North America's leading chemical and ingredients distributors. We have facilities across Canada and in select markets in the United States. We are a rapidly growing company with long-term commitment for our employees. We are looking for a candidate who will embody our company’s values. We offer you the opportunity to be part of a certified Great Place to Work® collaborative, innovative and determined team within a growing, people-oriented organization. You will also get to work with dynamic colleagues who are eager to share their knowledge with you.
What would be your main responsibilities as a Digital Marketing & Analytics Manager?:
• Digital Campaign Management: Design, execute, and optimize integrated digital marketing campaigns to drive customer acquisition, engagement, and retention.
• Long term vision: Bring long-term marketing strategies and vision in order to drive sales and customer engagement while ensuring we are up to date in terms of digital marketing and digital sales.
• Data & Analytics Leadership: Leverage tools like Salesforce CRM, Marketing Cloud, Pardot, and Google Analytics to track performance, analyze customer journeys, and guide decision-making.
• AI & Marketing Innovation: Identify and implement AI-powered tools for enhanced targeting, personalization, lead scoring, and customer insights.
• Website Optimization: Oversee website performance and analytics. Drive improvements in SEO, UX, conversion rates, and content effectiveness.
• Reporting & Insights: Build executive-level dashboards and reports to communicate marketing KPIs and campaign impact to leadership.
• People Management: Lead and mentor digital marketing specialists, motivate team to achieve high performance. Monitor results, solve problems, oversee recruiting, performance management, and all aspects of their team.
• Improvement on process workflows:
• Manage relationships with external vendors, media partners and agencies. Handles negotiation and manage relationships with vendors.
• Cross-Functional Collaboration: Partner with Corporate Marketing, Sales, Product Management, Operations, and IT to deliver seamless digital experiences and maximize data-driven opportunities.
• Customer Segmentation: Refine and expand segmentation strategies using CRM data to unlock targeted outreach and business value.
• Compliance & Best Practices: Ensure all digital marketing initiatives comply with privacy and data protection regulations.
Here are the qualifications required to have success in this position :
• Bachelor’s Degree in Marketing, Business Administration, Communications, Information Systems, or Digital Media.
• Master’s Degree (asset), MBA (Digital Marketing/Analytics), MSM, or Marketing Analytics.
• Certifications (strongly preferred) in Salesforce, Google Analytics, AI/MarTech platforms, and B2B Marketing technologies.
• Knowledge of emerging digital selling best practices.
• 8+ years of experience in digital marketing, marketing analytics, CRM systems, and website performance optimization. Strong sales experience is considered a major asset.
• Minimum of 3-5 years of people management experience: leading a team of communication & marketing professionals
• Proven expertise in Salesforce CRM and Marketing Cloud; Google Analytics; and familiarity with AI marketing technologies.
• Demonstrated ability to transform data into strategic insights and actionable marketing tactics.
• Strong experience managing digital campaigns and evaluating their ROI.
• Familiarity with B2B marketing, especially within industrial, resources, or ingredients sectors, is an asset.
• Analytical mindset, excellent problem-solving skills, and a passion for innovative digital marketing tools.
• Exceptional communication, writing skills, presentation, and collaboration skills.
• Bilingual (French/English) would be preferred in order to collaborate with colleagues, leaders, customers and suppliers/vendors across the Country.
At Quadra, we offer you the opportunity to be part of a professional, fun, innovative and committed team in a growing, people-oriented, Great Place to Work® certified organization. In addition to being Great Place to Work® certified, Quadra has been recognized as one of the Best Managed Companies for 22 years and as a Best Workplaces in Canada® in 2025! You will work with dynamic colleagues who are eager to share their knowledge with you.
Benefits for choosing Quadra?
• Permanent, full-time position: Join us for a stable, long-term career
• Competitive salary & Performance Incentives: Your hard work is rewarded with attractive compensation and bonuses
• Flexible Remote Work & Autonomy: Enjoy the flexibility to work from home and autonomy to manage your schedule!
• Tailored training: We provide personalized training to support you and your growth
• Excellent Benefits Package: Medical, Dental, HSA, and more to keep you covered including our Employee Assistance Program (EAP) and access to telemedicine/Virtual healthcare
• Generous Time Off: Flexible personal days, sick days and vacation to recharge
• Wellness Programs: Enhance your quality of life with wellness initiatives, including health and mental wellness programs from healthcare leaders
• Pension plan with match: Plan your future with our matched pension plan program
• Family-owned and support environment: Be part of a private, family-owned company with a strong infrastructure and core values
• Award-Winning Workplace: Work in a certified Great Place to Work®, and Best Managed Company!
• Inclusive Culture: We celebrate diversity and caring for each other and having fun are part of our core values!
• Career Growth: Unlock opportunities for development in a fast-paced growing company
• Fun Social Activities: Get involved in company events, Volunteering programs, etc.
• Referral & Recognition Programs: Earn monetary rewards through our referral and employee recognition programs (years of service, merit awards, etc.)
• And Much More !
Compensation Information: The annual base pay range for this position is reasonably expected to be $85,900 and $145,000.00. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as job-related knowledge, skills, education, and experience.
Base salary is only a part of the total rewards package - this role will also be eligible for a generous incentive program and full benefits. Quadra’s salary ranges are benchmarked and are determined by role and level. Please note that the base pay shown qualifications, skill level, competencies, and work location.
#LI-Hybrid
#quadra1
Quadra supports and values diversity and offer equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status and gender identity. Quadra also welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We recognize that some people do not identify themselves as either male or female. Therefore, whenever possible, we have opted for a gender-neutral wording in a non-discriminatory spirit.
Digital Marketing & Analytics Manager
Office
Burlington, ON, CA
Full Time
86k - 145k CAD/year
September 12, 2025