Paid Ads Specialist - Active Google Ads Certification

This is a remote position.

• 40 hours per week 9:00 AM - 6:00 PM Omaha, Nebraska time

Key Responsibilities:

1. Digital and Social Media Advertising

• Develop and execute digital ad campaigns across Google Ads, Meta, and other platforms.
• Required: Active Google Ads Certification.
• Preferred: Additional certifications in Google Search, YouTube, or Meta Blueprint.
• Collaborate with internal teams to create compelling ad copy, visuals, and videos.
• Build and optimize advertising campaigns using existing budgets and messaging calendars.
• Continuously analyze campaign performance, making data-driven adjustments to improve results based on client KPIs.
• Manage multiple client accounts, each with unique goals and objectives.
• Ensure compliance with platform terms, conditions, and legal requirements, especially for special ad categories.
• Exhibit intellectual curiosity and ask relevant questions to deeply understand campaign goals and achieve optimal outcomes.

2. Software Proficiencies

• Utilize tools such as Google Workspace, Dropbox, and Canva to manage campaigns and collaborate effectively.

3. Progress Reporting

• Regularly update reporting scorecards to monitor KPIs.
• Partner with the VP of Digital Strategy to refine strategies based on performance metrics and reporting insights.

Experience:

• Minimum of 2-3 years of experience in digital advertising, including campaign creation, optimization, and reporting.
• Proven experience managing multiple advertising accounts with diverse objectives.
• Active Google Ads Certification is mandatory.
• Preferred certifications include Google Search, YouTube, or Meta Blueprint.
• Proficiency in Google Workspace (Docs, Sheets, Slides).
• Experience with Canva for ad design is a plus.
• Familiarity with Dropbox or similar file-sharing platforms.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration abilities.
• A proactive approach to learning and adapting to new advertising trends and strategies.

• With HMO Coverage for eligible locations
• Permanent work from home
• Immediate hiring