Senior Associate, Advanced Analytics/Insights

Job Description:

The Senior Associate, Marketing Effectiveness helps drive the implementation of solutions for clients – including report automation, analysis, and insight – with the objective of optimizing the performance of digital marketing initiatives. You will work within a team led by an Associate Director to manage data and insight delivery processes, drive innovation, and ensure all around team success on account.

Your success requires the ability to manage complexity while collaborating across teams and balancing shifts in priorities.

• Execution and subject matter expertise of overall analytics strategies on behalf of clients, including data onboarding, data integration, reporting, measurement, testing, insight development

• You will understand important challenges facing both brand and performance teams, and develop relevant campaign measurement that outline measures of success and learning opportunities

• You will ensure understanding between daily analytics support and approved measurement frameworks

• You will work with internal Planning, Strategy, and Search team members, and with team members within the client team, as an Analytics subject matter expert

• You will prepare and deliver executive-level presentations for internal and external audience

• You will participate in team-wide culture of learning by staying current on current industry trends, developments in methodologies and technologies

• You will communicate complex data challenges and insights to a range of audiences both internally and externally

• You will report to Associate Director, Marketing Effectiveness

• This role is remote-friendly, prefer candidates available to work PST hours as that is where the client is headquartered.

Qualifications:

• 2+ years of media analytics experience in a media agency environment

• Bachelor's degree in Statistics, Economics or related quantitative field, required.

• Experience with regular client communication, including presentations of reports

• Advanced proficiency with Microsoft Excel

• Prior experience with data management and transformation tools (Snowflake, Azure, Databricks, etc) is valued

• Proficient with data visualization tools (Tableau, Power BI, Looker, etc)

• Team-oriented with a collaborative spirit, coaching

• Ability to quickly turn around project deliverables

The annual salary range for this position is ($68,000- $110,400). Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-MM3 #LI-Merkle #LI-Remote #LI-Hybrid

Location:

New York

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

  

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