Associate Director, Advanced Analytics/Insights

Job Description:

• Lead client media measurement strategy including reporting, measurement, learning agendas, and test design.

• Understand client challenges and develop measurement frameworks for success, in-flight optimization levers, and learning priorities.

• Work with internal and client teams to identify needs and analytics opportunities, developing tools, dashboards, and techniques to optimize media performance.

• Guide reporting through automated processes, including consolidating data from many sources into a cohesive view.

• Improve the quality of reporting by creating dashboards that partners will use to make decisions, both internally and externally

• Ensure agreement between daily analytics support & approved measurement frameworks.

• Prepare & deliver executive level presentations.

• Participate in culture of learning by staying current on industry trends and developments.

• Manage and mentor junior team members; and Guide best practices on use of data, analytics and insights to optimize and enhance the client's business.

• Manage a team of two direct reports on the team

Qualifications:

• Experience with digital media planning and buying using standard media metrics.

• Experience aggregating data for analysis from digital media platforms including DCM, SA360, TTD, and Facebook.

• Experience with digital tagging, tracking, QA, and maintenance.

• Experience with site reporting platforms.

• Experience with digital attribution methods, marketing mix modeling, measurement frameworks, KPI discovery, and tracking implementation.

• Experience with Python, SQL, Tableau, statistical modeling and quantitative methods, machine learning, data engineering, GCP, Snowflake, business intelligence and process optimization.

• Requires a degree or equivalent in Statistics, Economics, Engineering or related quantitative field and 4+ year of experience as a Data Science or Analytics Manager or related occupation.

The annual salary range for this position is ($94,000- $152,375). Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

#LI-MM3 #LI-Merkle #LI-Remote #LI-Hybrid

Location:

USA - Remote - Arizona

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

  

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