Vertical Manager, CPG Care - New York City

About the Team:
The enterprise ad sales team works with some of the largest organizations across all categories. They are responsible for enabling advertising on the platform and connecting users with brands.

About the Role:
The Vertical Manager serves as the business leader responsible for driving revenue and strategy for CPG advertisers on TikTok. The Vertical Manager will develop the go-to-market strategy, prioritize key marketing narratives, and lead a team of sales leaders to deliver revenue targets. They will be responsible for identifying the needs of the business and allocating appropriate resources to drive sustained growth.

Responsibilities:
- Craft an overall strategy to deliver on revenue targets and steer the vertical to increased growth potential and product adoption
- Prioritize sales narratives that align with the needs of your vertical, team, and clients
- Deep understanding of products to drive enhancements to unlock revenue and evolve solutions
- Bring a consultative enterprise sales mentality that will align around a customer-first and growth methodology
- Provide thought-leadership and mentorship to your team of sales executives leveraging past experience in vertical and industry
- Develop and maintain a strong understanding of key vertical market trends, customer opportunities, and internal opportunities
- Navigate key decision makers and secure buy-in from internal and external stakeholders
- Foster sales culture and team values through scalable training, education, and empowerment.