Marketing and Communications Specialist

Greenberg Traurig (GT), a global law firm with locations across the world in 15 countries, has an exciting employment opportunity for you. We offer competitive compensation and an excellent benefits package, along with the opportunity to work within an innovative and collaborative environment.

Join our Marketing and Communications Team as a Marketing and Communications Specialist in our New York, New Jersey or Chicago Office.

We are seeking a professional who thrives in a fast-paced, deadline-driven environment. The ideal candidate possesses strong problem-solving and decision-making abilities, ensuring efficiency and accuracy in every task. With a dedicated work ethic and a can-do attitude, you will take initiative and approach challenges with confidence and resilience. Excellent communication skills are essential for collaborating effectively across teams and delivering exceptional client service. If you are someone who demonstrates initiative, adaptability, and innovation, we invite you to join our team.

This role will be based in our New York, New Jersey or Chicago office on a hybrid basis and will work directly within the communications team while working collaboratively with, and as an integral part of, the global marketing and communications team.

This role reports to the Marketing and Communications Manager.

Position Summary

The Marketing and Communications Specialist will be responsible for a range of marketing and communications support duties focused on content development. This includes assisting with the development of content for the firm’s website including Alerts, Advisories, Newsletters, blog posts, articles, and web content.

Key Responsibilities

• Copyedits and proofs external and client-facing content including Alerts, Advisories, Newsletters, blog posts, articles, website content, and other items as needed 

• Works with practice leaders and department professionals to vet external content 

• Keeps abreast of sensitive firm topics, advertising ethics, and appropriate protocols  Handles the posting and distribution of content, internal and external 

• Contributes to overall content strategy and helps develop timely and relevant content topics 

• Handles multiple simultaneous Alerts and deadlines; prioritizes; recognizes and escalates critical issues 

• Maintains and ensures firm content standards and style guidelines  Assists with SEO tagging and optimization of the firm’s website 

• Interprets Google Analytics and makes ongoing suggestions on areas for improvement and recommendations 

• Posts content on the firm’s website  Assists with content updates to RFP and proposal material 

• Reviews various social media posts as needed

• Works on short- and long-term projects  Supports other tasks as needed  

Qualifications

Skills & Competencies

• Candidates must have outstanding communication skills, both written and oral, and be able to communicate effectively with attorneys and professionals at all levels 

• Must be attentive to detail, work well under pressure, and have the ability to manage simultaneous and tight deadlines 

• Preferred candidates will have familiarity with legal writing and excellent writing/copyediting skills 

• The candidate must have good problem-solving skills and work well as part of a team 

• Advanced knowledge and familiarity with The AP Style Guide, as well as the rules of English grammar and style are required 

• The ideal candidate will have a strong understanding of attorney advertising and marketing compliance rules as well as familiarity with Google Analytics and interpreting data

Education & Prior Experience

• Bachelor’s degree required, a major in journalism, public relations, English, communications, or related field preferred 

• J.D. preferred or experience in legal writing and/or legal journalism 

• Candidate with experience in technology of posting to websites including using WordPress or other content management systems is beneficial

• The ideal candidate will have 4-6 years of professional experience as a legal writer or content developer with experience in both print and web content 

• Experience at a law firm or professional services firm is strongly preferred

Technology

• Candidate should also have a high level of proficiency in Outlook, Word, Excel, and PowerPoint as well as basic html and the ability to quickly learn new technologies 

• Experience with Sitecore, Qorus, SharePoint, email campaign software and/or legal marketing technologies a plus 

The expected pay range for this position is:

$95,000 to $106,650 per year

Salary will be determined based upon education, experience, job related factors permitted by law, internal equity, and market data, including geographic pay differentials in locations where market pay differs from the national average. Full time employees may be eligible for a discretionary bonus, health insurance with an optional HSA, short term disability, long term disability, dental insurance, vision care, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, 401K, vacation, sick time, and an employee assistance program.  Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary long term care, voluntary critical illness and cancer insurance and pet insurance.  Commuter and Transit programs may also be available in certain markets.

GT is an EEO employer with an inclusive workplace committed to merit-based consideration and review without regard to an individual’s race, sex, or other protected characteristics and to the principles of non-discrimination on any protected basis.