Paid Media Executive

Purpose Of The Job

For Paid Media Specialist hungry to do more than just follow playbooks, this role at Aramex is your opportunity to master both B2B and consumer performance marketing across global markets.

As part of our Global Marketing team, you’ll help fuel growth for both Aramex’s core B2B & B2C logistics services and our fast-growing consumer product Shop & Ship - a cross-border delivery platform operating in over 30 countries.

Reporting into a Senior Paid Media Manager, you’ll execute performance campaigns across Google, Meta & LinkedIn, drive customer acquisition in new markets, and generate qualified leads for our commercial teams. You won’t just press buttons - you’ll help shape strategy, own the process, and prove what’s possible with smart targeting and lean execution

Job Description

• Launch and optimise paid media campaigns across Google Ads, Meta Ads, and LinkedIn to generate high-quality leads.
• Own the campaign lifecycle: from briefing creative to execution, QA, and performance reporting.
• Collaborate with content, CRM, and commercial stakeholders to align paid campaigns with sales priorities across markets.
• Optimise campaigns toward cost-per-lead, conversion rate, and lead quality.
• Execute performance campaigns on Google & Meta focused on new customer acquisition across priority markets like GCC, MENAT, Oceania, and the UK.
• Manage sign-up focused campaigns using acquisition metrics such as CPA and conversion rate
• A/B test creatives, audiences, and geographies to find pockets of growth and scale what works.

Job Requirements - Experience And Education

• Minimum requirement is a Matric (Grade 12) qualification
• 2-3 years of hands-on experience running Google Ads and Meta Ads campaigns, ideally across both B2B and B2C objectives.
• Experience with lead generation funnels and customer acquisition strategies.
• Familiarity with LinkedIn Ads, programmatic platforms, or mobile/app campaigns is a plus.
• Ability to manage campaign assets, track performance, and provide insight-driven reports.
• Bonus points for agency experience, especially in B2B or ecommerce/app-based performance marketing.
• Comfortable working across multiple countries and languages (English is essential; Arabic not required but helpful).

Leadership Behaviors

Skills