Content Strategist

Responsible for defining and creating content strategies aligned with business objectives and user needs, optimizing for search engines and social media.

1. Content Strategy
1. Define and detail a strategy for how the content helps a product or service to deliver on its value proposition.
2. Create sensible processes for structuring and refreshing content.

2. Content Creation And Optimization:

3. User Research And Analysis:

4. Information Architecture:

5. Usability And Accessibility:

6. Content Management:

7.Design Pattern Application:

a) Utilize industry best practices and emerging technologies for content organization and presentation.

8. Brand Alignment:

9. Continuous Improvement:

10.Cross-Functional Collaboration:

a) Work with designers, product managers, and other stakeholders to ensure content aligns with overall product strategy.

Requirements

• Experience working as a Content Strategist, UX Writer, Communications Designer or related design role.
• Diploma or Bachelor's degree in marketing, communications, advertising, journalism, product design, UX, or related field.
• Skilled in copywriting, content creation, and copy editing, including writing in different voices and styles for various target audiences.
•  Strong content presentation skills.
• Comfortable working with Product, Tech, Data, and Business partners to deliver services and experiences
• Strong knowledge of product design processes and emerging technologies
•   Demonstrates systems thinking, teamwork, leadership, planning, and successfully implemented projects in a dynamic and agile environment.
• Self-directed, organised, and efficient; a deep and insightful thinker who likes the challenge of a complex problem and is an effective communicator, presenter, and negotiator.