Senior SMM Manager

Bringing people back from boredom since 1994.

Parimatch is an online entertainment company with 30+ years in the game.

We create digital experiences where sports, culture, and technology meet — bold, immersive, and built to engage.

With 4,000+ professionals and operations in 15+ countries, Parimatch is a global ecosystem driven by performance, smart engineering, and style.

We are looking for a Senior SMM Manager to join our team.

Your Main Responsibilities Will Be:

• Own and execute the content strategy for LinkedIn pages focused on Employer Branding and Corporate Reputation;
• Develop monthly and weekly content calendars that align with business priorities, EVP, and brand tone;
• Craft engaging copy and creative briefs for designers, motion designers, and content creators;
• Collaborate with internal stakeholders (HR, PR, Marketing, Talent Acquisition) to source and amplify authentic stories;
• Track SMM performance metrics, analyze trends, and adapt content strategies accordingly;
• Ensure brand voice consistency across all social media assets, adapted for different audience segments;
• Stay ahead of the curve on LinkedIn algorithm updates, content formats, and platform innovations;
• Benchmark against top-performing employer and corporate brands, proposing smart experiments.

Essential Professional Experience:

• 3+ years of experience managing LinkedIn or B2B social media for a corporate or employer brand;
• Deep understanding of LinkedIn algorithms, content types, engagement strategies, and analytics;
• Strong grasp of brand positioning, tone of voice, and how to translate them into digital formats;
• Proven ability to brief and collaborate with visual and motion teams to bring ideas to life;
• Strategic thinker with a hands-on attitude — you don’t just ideate, you implement;
• Comfortable working across cross-functional teams and adjusting to fast-paced priorities;
• Upper-Intermediate level of English and Native Ukrainian is required.

We Care About You:

• Vacation: We care about your well-being and offer flexible vacation options tailored to your location.
• Sick Leave Allowance: Your health is our priority. In addition to our standard sick leave allowance, we also offer a flexible sick leave policy without paperwork. 
• Co-Working Compensation: Work flexibly, wherever you choose. We provide a monthly budget for co-working spaces in cities where we don't have a physical location, or the option of a budget for home office expenses twice a year, available from day one.
• Benefits Model: Access our benefit programs to support your work-life balance, effective from day one. You can spend this budget on anything, starting from dental care for yourself to veterinary support for your four-legged friend.
• Game Changer: Access MBA scholarships to enhance your knowledge and register your kids for our internal project, "gENERation", focused on boosting the potential of children within Parimatch families.
• Motivation Bonus System: Recognizing your performance is fundamental to our culture. To reward your dedicated work, we have a Motivation Bonus System in place for all our employees.
• Work & Fun Balance: We believe the balance of work and fun is crucial for the well-being of our employees. Corporate events, gifts for your Birthday (Netflix, GoGift, and other certificates), Christmas, and other occasions.

Taking care of our people is an integral part of Parimatch shared values, ensuring a supportive and positive workplace culture.