Dickies: Senior Producer, Creative Content

Now that you’ve found the job description, what’s next?

For over a century, Dickies has been worn by those forging their own path to shape the world we live in. We celebrate the can-do spirit of tradespeople, skaters, and doers who continue to put their trust in us. And we’re ready for the next 100 years of rolling up our sleeves alongside them, creating styles that work as hard as they do.

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team dedicated to those people that work hard and play harder, Dickies just may be the place for you.

To learn more about our values and our culture, visit Dickies Careers or www.dickies.com.

Sr. Producer, Creative Content

What will you do?

A day in the life of a Sr. Producer, Creative Content at Dickies looks a little like this.

This role is dynamic and detail-oriented, responsible for overseeing the end-to-end production of high-quality marketing initiatives across platforms, including web, social media, and video. Reporting to the Sr. Manager of Marketing Operations, the Sr. Producer, Creative Content blends creative execution with operational excellence to deliver compelling work that aligns with brand objectives and resonates with target audiences.

They will manage cross-functional collaboration with creative directors, writers, designers, marketers, and external vendors to ensure deliverables meet the highest standards of quality, creativity, and timelines. In addition, this role plays a critical part in optimizing production workflows, managing contracts and invoicing, and driving process improvements that enhance efficiency across the organization.

Let’s break down that day-in-the-life a bit more.

• Lead Content Production - Oversee the planning, development, and execution of creative content across platforms, ensuring alignment with brand strategy and marketing goals.
• Project Management - Manage multiple projects simultaneously, maintaining timelines, budgets, and quality standards while coordinating with internal teams and external vendors.
• Cross-Functional Collaboration - Partner with creative directors, writers, designers, marketers, and other stakeholders to ensure cohesive storytelling and consistent brand messaging.
• Vendor & Partner Coordination - Source, onboard, and manage external production partners, including agencies and freelancers, to support content creation and execution.
• Process Optimization - Implement and refine production workflows to improve efficiency, reduce bottlenecks, and enhance overall output quality.
• Contract & Invoice Management - Manage contracts, purchase orders, and invoicing processes in partnership with legal and finance teams.
• Shoot & Set Management - Be present on set for photo and video shoots to ensure all production needs are met, product is represented accurately, and deliverables are captured according to brand and creative expectations.
• Quality Assurance - Ensure all content meets brand standards for quality, creativity, and accuracy before final delivery or publication.
• Performance Tracking & Reporting - Utilize digital tools and analytics to monitor content performance, generate insights, and inform future creative strategies.

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 6-8 years of experience and professional achievements.

The foundation skills you will need in this position are:

• Creative Storytelling & Content Development - Strong ability to conceptualize and produce engaging content that aligns with brand strategy and resonates with diverse audiences.
• Project & Production Management - Proven experience managing complex creative projects from concept to delivery, with a focus on timelines, budgets, and quality control.
• Cross-Functional Collaboration - Skilled in working across design, writing, marketing, and vendor teams to drive alignment and seamless execution.
• Digital Fluency - Proficiency with digital tools, content management systems, and analytics platforms to optimize workflow and performance.
• Contract & Financial Process Management - Familiarity with managing contracts, purchase orders, and invoicing systems, with strong attention to detail.
• Startup Mindset & Agility - Comfortable navigating ambiguity, embracing change, and iterating quickly - bringing a proactive, solutions-oriented approach to evolving business needs.
• Natural Curiosity & Growth Orientation - A lifelong learner with a drive to explore new ideas, technologies, and creative approaches.
• Strategic Thinking & Innovation - Ability to connect creative execution with business goals, identifying opportunities to scale impact and drive improvement.
• Excellent Communication Skills - Strong verbal and written communication skills to articulate ideas clearly, influence stakeholders, and foster collaboration.
• Resilience & Adaptability - Thrives in fast-paced environments, maintaining composure and focus while juggling multiple priorities and shifting demands.

What do we offer you?

At Dickies, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

To learn more about Dickies’ benefits package, follow this MyVFBenefits.com and click “Looking to Join VF”.

To learn more about Dickies’ Diversity and Inclusion efforts, go to www.dickies.com

Now WE have a question for YOU.

Are You In?

Hiring Range:

$88,128.00 USD - $110,160.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com  and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.

Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.

At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.  If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at peopleservices@vfc.com. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.