Description

The Senior Product Marketing Manager will be responsible for helping to develop and execute Nextworld’s product marketing strategy for its WMS product, ensuring successful launch and promotion, and it effectively to maximize customer engagement and revenue growth. This role requires a leader with a deep understanding of the Warehouse Management space, the ability to collaborate cross-functionally, and a proven track record in product marketing fundamentals.

Requirements

Go-to-Market Strategy: Helps to develop and executes the go-to-market strategy for Nextworld’s launches, including new modules and updates.
Positioning and Messaging: Defines software positioning and value propositions that resonate with target customers.
Market Research: Conducts market research to understand how customer personas, industry-specific trends, and the competitive landscape shape our positioning, product strategy, and pricing.
Pricing: Conducts pricing analysis and modeling for all product lines, ensuring optimal margins.
Sales Enablement: Equips sales and marketing teams with the tools, training, and information needed to effectively sell and promote products, including demo scripts, case studies, battle cards, and other resources.

Qualifications:

Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
7+ years of experience in market analysis, synthesis, and making recommendations on product, pricing, placement/distribution model, and promotion to win in the chosen market segment.
5+ years of experience in the WMS space.
Well-versed in pricing analysis and modeling.
Exceptional written and verbal communicator, adept at simplifying complex data for diverse audiences.
Highly analytical mindset with the ability to interpret data, draw insights, and optimize strategies accordingly.
Demonstrated ability to work cross-functionally and collaborate effectively with sales, product, and engineering teams.
Located in Denver or Kansas City, and able to commute to one of the Nextworld offices at least 3 times per week.

Benefits of this Role:

Eligible for discretionary bonus program
Participation in Nextworld’s Flexible Vacation Time (FVT) program
Hybrid work schedule
Eligible for discretionary employee equity program
Competitive benefits plan for Medical, Dental & Vision
401(k) Plan with employer match
Health Savings Account
Life Insurance
$50 monthly food credits for onsite market

Position located in Overland Park, Kansas or Greenwood Village, CO.

Nextworld's hybrid model has co-location in-office days on Tuesdays, Wednesdays, and Thursdays.

EQUAL EMPLOYMENT OPPORTUNITY: Nextworld is an equal-opportunity employer committed to inclusion and diversity in the workplace. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws, national origin, disability, veteran status, or other legally protected characteristics.

Nextworld participates in the E-Verify program. Learn more about the E-Verify program

Nextworld is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Nextworld makes hiring decisions based solely on qualifications, merit, and business needs at the time.