Email Marketing Strategist

Company Description

 About Milked Media Inc.
At Milked Media, we’re more than just a digital creative agency — we’re a female-led, design-conscious, growth partner for e-commerce brands. Since 2017, we’ve helped fashion, jewelry, beauty, and home brands scale through paid social & search, email marketing, and content production.
Our results speak for themselves with driving $150M+ in client revenue, a 22.8x average client ROI and 50+ brands thriving with our strategies.
But behind those numbers is a team culture that thrives in a fully remote, tight-knit environment. We stay connected with three weekly team meetings, quarterly virtual events, and in-person meetups for local staff. And we’re committed to your growth — offering on-the-job training, clear career paths, and incentives designed to help you level up.
So, before we get into the details, picture yourself joining a team that values creativity, data-driven decisions, and collaboration. If you can see yourself contributing to a culture that’s both ambitious and supportive, this might just be the place for you.
 

Job Description

About You: 
You’re more than a creative thinker — you’re a strategic leader with deep knowledge of email & SMS marketing, the e-commerce industry, and more specifically the fashion, jewelry, and beauty space. You thrive on creative challenges, using a mix of historical data, current industry trends, and problem-solving to develop winning strategies that drive client growth and ROI.
As an Email Marketing Strategist, you’ll be in a client-facing role, partnering directly with brands to understand their goals, communicate performance, and provide clear recommendations. Your focus will be on scaling clients’ retention programs by delivering personalized, data-driven communication that builds lasting customer relationships.

Let’s break that down a bit more:

• Client Onboarding & Setup: Oversee email account setup during onboarding and ensure all retention tools (Klaviyo, acquisition tools, review platforms, loyalty programs) are properly integrated.
• Campaign and Flow Strategy & Execution: Manage pop-up forms, audience segmentation, copywriting, flow creation, and campaign launches. Develop lifecycle targeting strategies informed by predictive analytics and client goals.
• Creative Collaboration & QA: Draft creative briefs, partner with designers to bring campaigns to life, and ensure flawless execution through proofreading and QA.
• Calendar Management: Own marketing calendars informed by client goals, past performance and competitor analysis
• Reporting, Insights & Optimization: Pull and analyze KPI reports, share actionable insights, benchmark performance, and run ongoing tests to maximize results.
• Client Partnership & Communication: Act as a strategic extension of client teams—understanding their goals, managing calendars, conducting competitive research, and presenting insights via email and Zoom calls to build clear growth roadmaps.
• Project Management: Keep campaigns on track by meeting key milestones, maintaining momentum, and aligning execution with strategic objectives.  

Qualifications

• What do you need to succeed?
• We’re looking for someone with the expert level skill set to make an impact and the mindset to grow with us.

Required Skills & Experience

• Experience: 2+ years in email marketing for e-commerce (agency experience preferred); proven track record of independently managing client accounts.
• Platform Expertise: Proficiency in Klaviyo and strong understanding of ESPs, email design, and deliverability best practices.
• Strategy & Execution: Demonstrated ability to create, implement, and optimize complex email programs aligned with client goals; hands-on A/B testing and analysis experience.
• Project Management: Strong organizational skills with the ability to prioritize, meet deadlines, and drive momentum across multiple projects.
• Analytical & Creative Thinking: Ability to use data, benchmarks, and competitive insights to make strategic decisions while thinking creatively.
• Communication: Excellent verbal, written, and interpersonal skills, with confidence in presenting insights to clients.
• Attention to Detail: High accuracy in execution and reporting with minimal supervision.
• Adaptability: Positive, solutions-oriented attitude with the ability to thrive in fast-changing, high-pressure environments.
• Problem-Solving: Resourceful and proactive in resolving challenges; comfortable working through ambiguity and escalating when needed.
• Education: Bachelor’s Degree in Marketing, Business Development, Economics, or a related field.

Additional Information

What do we offer you?
At Milked Media, we believe your career should be as rewarding as your results. That’s why we offer a competitive salary, health benefits, 401(k), and a generous amount of PTO.
We’re dedicated to fostering a supportive, growth-oriented, and inclusive culture where your voice matters and your contributions have real impact. You will not only have the chance to work with high-end brands and clients but also have opportunities to learn and grow outside of your core responsibilities. 

Salary: $70,000 - $75,000 / year