Senior Marketing Manager, UK & Ireland

About Donorbox

Donorbox is a leading fundraising platform and donor management system for nonprofit organizations. Our mission is to accelerate positive impact worldwide by helping nonprofits become highly effective at raising funds and managing their supporter base. Since 2014, we have powered more than 100,000 global organizations to close to $3B in donations. 🚀

Our fast-growing company is profitable and bootstrapped with a healthy run rate. We have a fully distributed and diverse 150-person team based in 16+ states and 23+ countries.

🏅Donorbox is rated the #1 software for fundraising, donor management, and nonprofit payment on G2 based on hundreds of verified customer reviews. We're proud of what we do, and our product reflects it!

The Role

We are hiring a Senior Marketing Manager, UK & Ireland to spearhead Donorbox’s expansion within the nonprofit sector in the United Kingdom and Ireland. We’re looking for a strategic marketing leader who can analyze the competitive landscape to identify new, effective ways to capture market share.

In this role, you’ll lead brand awareness, partnership, and customer acquisition initiatives from ideation to execution. Working closely with Marketing leadership, you’ll develop strategies to localize marketing efforts, optimizing messaging to resonate with nonprofit leaders in the region.

This role is critical to our success within the European market. You will have the opportunity to establish foundational processes, build upon existing content, and make an impact right away. The ideal candidate is a resourceful self-starter who is eager to come up with big picture ideas then see them through, deeply understand our SaaS platform, and drive real results.

This role will report to a US-based Director of Marketing and will collaborate cross-functionally with teammates worldwide. If you’re a hands-on visionary who’s passionate about tech for good, we'd love to hear from you!

Responsibilities

• Develop high-level strategies to reach and engage our ICP (charities from all sectors, with an emphasis on faith-based organizations)
• Determine the most effective marketing channels and tactics for integrated campaigns that address the pain points of UK and Irish nonprofits
• Increase regional awareness of and demand for Donorbox’s suite of fundraising tools
• Research, evaluate, and manage strategic partnerships with UK-based agencies, including listings in directories and marketplaces
• Work closely with Partnerships team to activate and enable local affiliate partners
• Recommend ways to tailor content for greater cultural relevance in the UK and Ireland, including ads and targeted campaigns
• Identify in-person events that Donorbox should sponsor or attend to boost brand awareness and platform sign-ups, ensuring high ROI
• Represent Donorbox at nearby community events and conferences, often alongside a Sales representative, to increase brand exposure
• Help create region-specific Sales Enablement materials, including print collateral, packs, and one-pagers
• Tell our customers’ success stories by capturing them on video or in writing
• Measure ROI of your growth-oriented marketing efforts, analyzing what’s working and making data-driven decisions to maximize performance
• Conduct market research and keep a pulse on the competitive landscape in the region, suggesting ways to strengthen our positioning and create a positive brand perception

Qualifications & Experience

• 6-10 years of experience in growth marketing, demand generation, partnerships, business development, or similar area
• Professional marketing experience required
• Proven experience managing third party relationships, such as partnerships or sponsorships
• Proven experience researching audiences and extracting actionable insights about their current pain points
• Solid understanding of demand gen strategies, including developing content for each stage of the buyer’s journey
• Exceptional communication skills, both written and verbal
• Analytical and data-driven, but also creative and willing to experiment
• Highly organized with an eye for detail
• Strong project management skills with a bias toward action and delivery
• Ability to articulate how technical features benefit customers, not simply how they work
• Adaptable and willing to pivot as we grow as a company
• Bachelor’s degree in Marketing, Advertising, or related field

Preferred Skills & Nice-to-Haves

• Experience in B2B SaaS or tech startups is preferred
• Experience working in or with nonprofits, NGOs, social impact companies, or faith-based organizations is a bonus
• Experience working with American companies is a bonus
• Understanding of PLG and/or SLG sales methodology is a bonus
• Exposure to CRMs like HubSpot or Salesforce is a bonus

Details

• Fully remote based in London, England
• Must be available for afternoon meetings due to time zone differences
• Some travel expected (4-6 times per year), with all trip expenses covered by the company
• Salary: $75,000-$90,000 USD (~£55,500-£66,500), depending on experience

Benefits & Perks

• Fully remote work from the comfort of your home
• Eligibility for employee equity plan (stock options)
• Reimbursement package for home office expenses and professional development, up to $1.5k
• Health insurance premium reimbursements, up to 75% for you and your family
• Generous time off policy of 21 days (birthday included 🎉), 8 holidays of your choice, and 2 paid volunteer days
• Wellness program with fitness and mindfulness classes
• Love your work and our mission of serving nonprofits!

The Application Process

We have 6 stages:

1. Apply here and fill out our questions to tell us about you!
2. Prescreen Call with the Talent Team
3. Interview with Hiring Manager
4. Assessment
5. Panel/Final Interview
6. Background & Reference Checks 

If this sounds like the right role for you, please apply today and let us know why. We look forward to hearing from you!