Social Media Specialist
BruntWork
Hybrid
Remote
Part Time
This is a remote position.
Job Highlights
Contract: Independent Contractor
Schedule: 20 hours per week, Monday to Friday, flexible between 9AM to 5PM Perth, WA
Client Overview
Join a dynamic and growing specialized training company that operates at the cutting edge of industrial safety and technical education. This innovative business combines hands-on training excellence with real-world operational services, serving clients across mining, offshore, and urban construction sectors. Led by a passionate husband-and-wife team, this company is experiencing exciting growth and seeks a creative professional to take their digital presence to the next level. You’ll be working with a business that values independence, results-driven performance, and professional autonomy while contributing to an industry that literally keeps people safe while working at heights.
Job Description
Take complete ownership of social media strategy for a thriving niche training company that’s ready to scale their digital presence. This role offers the perfect blend of creative freedom and strategic responsibility, where you’ll develop engaging campaigns, create compelling content, and drive brand awareness in a specialized technical industry. You’ll have the opportunity to learn about fascinating industrial applications while applying your social media expertise to help a growing business reach new heights. The ideal candidate thrives in independent work environments and enjoys the challenge of mastering new industry knowledge while executing comprehensive social media strategies.
Responsibilities
- Develop and execute comprehensive social media strategies across Facebook and Instagram platforms
- Create engaging, industry-appropriate content including graphics, videos, and written posts
- Design and implement targeted brand awareness campaigns to expand market reach
- Manage sponsored content and optimize post boosting for maximum engagement and reach
- Conduct market research and competitive analysis to inform content strategy
- Produce high-quality visual content through graphic design and video editing
- Generate leads through strategic social media marketing initiatives
- Learn and incorporate specialized industry terminology and technical concepts into content
- Maintain consistent posting schedules while adapting to trending topics and industry news
- Collaborate minimally with business owners while maintaining full creative and strategic control
Requirements
- Proven track record as a social media specialist or manager with portfolio of successful campaigns
- Advanced skills in content creation, graphic design, and video editing software
- Demonstrated experience with Facebook and Instagram advertising and analytics platforms
- Strong background in lead generation and conversion-focused social media marketing
- Ability to work independently with minimal supervision and direction
- Excellent research skills and adaptability to learn new industry concepts quickly
- Experience developing and managing marketing budgets for social media campaigns
- Strong analytical skills to measure campaign performance and optimize strategies
- Professional communication skills for occasional collaboration with business stakeholders
- Enthusiasm for learning about specialized technical industries and translating complex concepts into engaging content
Benefits
Independent Contractor Perks:- Permanent work from home
- Immediate hiring
- Steady freelance job
ZR_26509_JOB
Social Media Specialist
Hybrid
Remote
Part Time
August 20, 2025