Product Lead, LiveOps

We are a mobile game company, based in both Helsinki and Berlin, creating world-class entertainment by building a portfolio of hit games. Since our launch in 2020, our first chart-topping game Merge Mansion has been entertaining over 60 million players worldwide, and we have grown into a team of over 250.

Our mission is to entertain hundreds of millions of people for decades, with our games, and also through our creative marketing, community, and beyond – while having fun with it. 

We’re ordinary people crafting extraordinary games with passion and ambition, united by our culture of trust, psychological safety and wellbeing.

We are looking for a Product Lead, Live Ops for Merge Mansion to take responsibility for the day-to-day business performance of Merge Mansion. In this role, you’ll own the full strategy and execution of LiveOps, monetization events, player engagement campaigns, and lifecycle management. You’ll lead a team that designs and operates the in-game calendar, promotions, offers, and A/B tests, and collaborates tightly with analytics, marketing, and community.

More about crafts at Metacore: https://metacoregames.com/our-crafts

Responsibilities

• Own the LiveOps strategy for Merge Mansion, including content planning, seasonal events, monetization campaigns, and in-game promotions.
• Lead player lifecycle initiatives such as onboarding, churn prevention, and re-engagement.
• Oversee the performance testing and iteration of offers, features, and event templates through structured experimentation frameworks.
• Partner closely with analytics to identify growth opportunities, monitor KPI performance, and translate these data insights into meaningful action.
• Coordinate with the Core & Roadmap Lead to ensure LiveOps needs (e.g., new content hooks, scalable systems) are communicated and planned for early in the feature lifecycle.
• Maintain real-time business health through active management of DAU, ARPDAU, LTV, retention, and event ROI.
• Ensure LiveOps efforts are aligned with user acquisition, CRM, and marketing campaigns.
• Mentor a team of product managers, analysts, and content planners, establishing clear ownership and empowering rapid iteration.
• Collaborate with Core & Roadmap team by sharing key learnings from LiveOps (e.g., test results, player behavior insights) and providing feedback to the Core & Roadmap team 

Requirements

• Extensive experience in product leadership roles with a strong emphasis on LiveOps, monetization, and performance optimization in mobile F2P games
• Proven success designing and operating engagement and revenue loops in live games.
• Deep analytical fluency, including segmentation, lifecycle analysis, A/B testing, and behavioral targeting
• Proven ability to work collaboratively with marketing and cross-functional teams to deliver integrated campaigns
• Great people management skills and adapting easily in iterative environments

What We Offer

• Workplace where we aim high, without taking ourselves too seriously
• Autonomy and accountability with support to foster professional development
• Great opportunities to grow with the company
• Work-life balance and strong emphasis on wellbeing
• Approachable leaders with low ego
• Flexible hybrid workplace where people enjoy working at the office

Basics

• Location: Helsinki, Finland or Berlin, Germany 
• Relocation: Relocating to Finland or Germany expected, full support provided
• Work model: Mix of office and remote work
• Working language: English

Our equal opportunity statement

To entertain hundreds of millions of people for decades, we need diverse teams that understand our diverse audiences. The key to unleash our creativity is a diverse, equitable, and inclusive culture of trust where Metacoreans from all walks of life can be themselves. We celebrate our differences and believe they are the strength that drives us forward.

We are committed to offering equal opportunities for all, regardless of background, age, race, color, ethnicity, religion, disability, gender, sexual orientation, family status, education, socioeconomic status or any other characteristic. We build and maintain a workplace and industry free of harassment and discrimination.

We also aspire to have DE&I as a fundamental part of our game design process to enable us to create even better and more inclusive games, communities and entertainment.

If you require any support or have specific needs during the application process, please don't hesitate to let us know. We look forward to hearing from you!

 

Our culture

Our culture is based on trust, psychological safety and wellbeing. At Metacore, autonomy and accountability go firmly hand in hand, and we cultivate a diverse and inclusive workplace where you can be yourself.

We are collaborative and humble, and think “we” before “me”. We enable focus through transparency and ownership. We aim high, and aspire to be nothing less than the best game company in the world to work for.

To create even better games, communities and entertainment, we welcome talent with diverse experiences, who are passionate about their roles and bold in their ambition. 

We have collectively defined our culture and values, and we uphold them together, every day.

Read more about our culture: https://metacoregames.com/culture