Associate Director, Retail Media

We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose — accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweek’s 75 Fastest Growing Companies, we’re constantly looking for “A” players to join our team.

The rapid growth is attributed to our strongest asset — our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. Mindgruve is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect — you’ll fit right in.

Mindgruve is seeking an Associate Director of Retail Media with demonstrated expertise managing and optimizing media campaigns on retail media networks and online marketplaces, who thrives in a fast-paced environment and is eager to tackle the challenges of an ever-evolving retail media landscape. We are seeking an experienced retail media professional who can drive strategy across paid search & programmatic advertising through retail media channels like Amazon, Walmart, Target, and other Retail Media Networks.

What You'll Do Here:

Key Objectives:

• Manage 2-3 strategic client accounts across Search and DSP
• Provide oversight to retail media team and ensure teams are forthcoming with ideas, recommendations and insights which Brand Managers can relay to clients
• Build strong ties between Mindgruve’s Media, Client Experience, Analytics & Creative Teams

Strategic Leadership (40%)

• Obtain intimate understanding of Mindgruve’s client goals related to advertising & bring forward thinking ideas and strategies to the media & client experience teams 
• Guide media planning to ensure plans are thoughtful, cohesive and contextualized in our clients’ broader business objectives
• “Think Big” and formulate outside-the-box media strategies for clients and work with internal teams to develop Media Proposals
• Deliver media proposals to Mindgruve’s clients with confidence, empathy and a data-driven strategy
• Work cross-departmentally to identify innovation opportunities to drive more intentional advertising campaigns and help our clients more effectively market to their target consumers
  
  

Operations & Management (40%)

• Manage 2-3 strategic clients’ media strategy and execution, while delegating appropriate tasks to appropriate junior and mid-level Retail Media Team Members to nurture development
• Attend key client meetings (remote and/or in person) when reviewing media plans/proposals, QBRs with select clients
• Dissect media performance to identify additional optimization opportunities, strategic recommendations and impactful insights
• Interpret and leverage holistic commerce data and insights to guide retail media strategy and execution
• Guide teams’ routine audits and analyses of Search & Display advertising performance, strategy & future-looking plans to ensure Mindgruve is delivering cutting-edge retail media solutions

Innovation & Learning (20%)

• Attend industry events to ensure Mindgruve remains at the forefront of Retail Media strategies and best-practices
• Identify areas of opportunity for the teams to work better, faster, and smarter and present to Mindgruve leadership
• Help investigate relevant advertising tools which can supplement or replace Mindgruve’s existing software partners
• Identify additional revenue opportunities for Mindgruve via upselling additional capabilities or services
• Help build and drive internal SOPs around retail media best practices, as well as training for team members

We Need a Person With:

• 4-6 years of significant experience in digital advertising strategy and execution
• 4-6 years hands-on Amazon and Walmart search & programmatic advertising experience
• Comfortable working with large data sets to derive insights and recommendations
• Deep understanding of the retail media & commerce landscape
• Excellent written and spoken communication skills
• Collaborative mentality and a people-first philosophy
• Ability to think ‘outside the box’ and find creative methods to achieve/exceed client goals
• Proven track-record of ability to manage multiple projects and prioritize appropriately
• Self-motivated, detail oriented in a results-driven environment

Compensation will be commensurate with experience. Additionally, for eligible full-time employees, we offer a competitive benefits package including medical insurance, dental insurance, and vision insurance; a flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching. Our headquarters is based in San Diego, California, with additional offices in Covington, Kentucky, Denver, Colorado, Nashville, Tennessee and Charleston, South Carolina. We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work. (Bonus points if you’re bilingual in Spanish and/or Portuguese.)

Mindgruve is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.