Director, Go-to-Market (GTM)

About the Job

We’re hiring a Director of Go-to-Market (GTM) to build and scale a high-performing, data-driven revenue engine. This is a hands-on strategic role for someone who thrives at the intersection of systems design, growth strategy, and commercial impact. You’ll lead the development of our GTM infrastructure and outreach workflows, and will drive account-based marketing (ABM), event marketing, and automation strategies that generate qualified pipeline at scale.

If you’re a technically fluent, commercially minded operator who obsesses over efficiency, impact, and customer experience, this role is your opportunity to shape how we attract, engage, and convert our most valuable prospects.

Key Responsibilities

GTM Systems & Revenue Operations

• Design, build, and optimise scalable outreach and engagement workflows
• Architect the data flows, triggers, integrations, and the execution of playbooks across our GTM stack
• Enrich, score, and prioritise leads using AI, automation, and third-party data
• Run GTM experiments across messaging, channels, cadences, and triggers
• Own key funnel metrics: pipeline generated and influenced, SQLs delivered, conversion rates

Account-Based Marketing (ABM)

• Develop and lead the ABM strategy aligned with marketing and revenue goals
• Partner with the revenue team to define, engage and nurture buying groups at key accounts
• Identify and prioritise high-value accounts using data-driven insights
• Measure and optimise ABM performance and ROI

Event Marketing

• Lead the planning and execution of industry events, from partnering with the revenue team on full-stack event strategy, to equipping them with actionable account and contact insights. Build systems that capture post-event feedback and automate personalized follow-ups with relevant content for each target account.
• Track performance, feedback, and event-driven pipeline impact
  

Leadership & Collaboration

• Partner with Sales, and Product, to refine ICPs, strategies, and feedback loops
• Provide strategic recommendations to senior leadership
• Stay on top of emerging tools and trends in growth, automation, and AI
  

Requirements

You’re a creative, technical operator with a strategic mindset and a bias for action. You likely tick many of these boxes:

• 5-8+ years of experience in GTM, revenue operations, growth, or strategic marketing roles
• Experience managing and scaling complex GTM systems — e.g. HubSpot, Salesforce, Clay, Zapier, Make, ChatGPT, etc.
• Proven track record leading successful ABM and event marketing programs
• Strong analytical skills, able to turn data into insight and action
• Engineering-style thinking, identify pipeline friction points, test fast, fix root causes
• Effective cross-functional communicator and collaborator
• Obsessed with improving performance, reducing friction, and driving revenue

Benefits:

We believe a happy, motivated, and healthy team is the best way to succeed. We offer the following benefits:

• Chance to earn equity
• Maternity & Paternity leave
• WeWork Membership
• WFH Yearly Stipend
• L&D Stipend (after 6 months)

About Zero Hash

Zero Hash's full stack financial infrastructure seamlessly connects fiat, crypto and stablecoins, enabling a better way to move and transfer money and value globally. Zero Hash provides the complete technical infrastructure (delivered through API and SDK) as well as the global regulatory stack to easily and compliantly send, receive, store, and convert fiat, crypto, and stablecoins, in one platform.

Start-ups, enterprises and Fortune 500 companies, including Stripe, Interactive Brokers, Shift4, Franklin Templeton, and MoonPay embed our infrastructure to power a diverse range of use cases: cross-border payments, commerce, trading, remittance, payroll, tokenization, wallets and on and off-ramps.

Backed by Interactive Brokers, Point72 Ventures, NYCA, Bain Capital, and tastytrade.

The Zero Hash Culture

All Zero Hash employees are guided by the following characteristics and core principles:

• Independence/Ownership - An ability to work autonomously. Join Zero Hash, pitch ideas, and shape the work you do.
• Passion - We are innovating quickly and challenging the status quo. We want you to think big, be creative and ​make a difference every day.
• Collaborative - A good attitude and respect for others. We’re teammates, not co-workers. Everything we do is a shared success and equally a shared failure - we talk in terms of “we” not “me”.
• Initiative - An ability and passion for learning and asking questions. We will champion you, challenge you and push you to achieve your best - and we expect you to do the same.
• Empathy - An ability to listen, respect, and understand your co-workers, customers, and everyone you interact with no matter how different they are to you.
• Adaptability - An ability to respond quickly. We are in a fast-paced industry and so we expect you to be creative when solving a new problem and comfortable under pressure.
• Transparency - We believe that transparency is critical to empowering everyone to make the best decisions, both the company to its people and vice versa.
• Integrity - Integrity creates trust. As both an organization collectively and as individuals, it is our most valuable asset.

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For candidates based in Colorado, please contact colorado-wages @zerohash.com to request compensation and benefits information regarding a particular role(s). Please include with your email the city you reside (or intend to reside in Colorado) and the title/link to the roles you're interested in.