Social Media & Lead Generation Specialist

This is a remote position.

Schedule

• 8:00 am to 5:00 pm PST (40 hrs/week)
  

We’re hiring a strategic and creative Social Media & Lead Generation Specialist to drive

qualified opportunities for the client , a trusted voice in branded and industrial storytelling.

This role is focused on turning visibility into leads, not just building a beautiful online

presence. The right candidate knows how to strategize, create, and convert, blending

high-quality content with smart outreach and funnel-building tactics.

You’ll work alongside the client to position him as the go-to creative partner for agencies, brands,

and corporate clients looking for cinematic storytelling, especially in the manufacturing,

tech, and industrial sectors.

Your Core Mission: Lead Generation Through Social Media

Your #1 goal is to build a high-performing digital brand that generates inbound leads and

attracts strategic opportunities. This means:

• Growing the client's authority and reach with the right audiences
  
• Creating content that builds trust and relevance
  
• Converting interest into DMs, email signups, inquiries, and calls booked
  

Responsibilities

Lead-Driven Brand Strategy

• Develop a clear personal brand blueprint aligned with Roy’s business objectives with a focus on driving qualified interest.
  
• Define audience segments and lead types: e.g. marketing directors, brand leads, podcasting clients, collaborators.
  

Plan and create platform-specific content (primarily LinkedIn and Instagram)

including:

• Short-form videos (reels, BTS clips)
  
• Educational carousels, thought-leadership posts, c