Consultant Manager, Marketing Mix Modelling

Let’s be unstoppable together!

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.

Learn more at www.circana.com.

Introduction:

When you see an ad on TV, a sponsored post in your social media newsfeed, a billboard from the motorway, or an online incentive to change provider, do you ever wonder how the advertiser decided to place those ads, and whether they actually work to drive purchases?

In this role, you can help advertisers understand the answers to these very important questions and inform their strategies going forward. Globally, the industry spends ~$600B on advertising and you can become part of the team on a mission to measure & improve the efficiency of every single dollar of that spend translating into $100B+ in value.

As a client Consultant Manager Marketing Mix Modelling (MMM), you will be a trusted advisor to a selection of major advertisers across multiple verticals (including Beauty, Luxe, technology, automotive, travel and financial services). You will
be responsible for building and delivering executive presentations to show how clients’ marketing activities are working to drive key business performance metrics, and how they should most effectively use their budget in the future. You will build ongoing
partnerships and networks with key client stakeholders, to deepen our relationships and mutually improve both client and our outcomes. Ultimately, you will be responsible for meeting and exceeding revenue goals for your clients by delivering with excellence in order to drive renewal, upsell and expansion of our MMM business at each client.

Responsibilities:
● Build strong partnerships with key stakeholders to drive client retention and renewal, by demonstrating tangible value
through outcomes.
● Deliver proactive insights and action oriented solutions to clients by:
● Diagnosing drivers of a business, translating those drivers to insight and implementing them into a marketing mix
evaluation.
● Transforming MMM results into tangible and actionable insights and recommendations.
● Being aware of best practices in storytelling, client communication, and consultative expertise.
● Managing scope, expectations and timelines of complex, high stakes deliveries.
● Partnering with your clients to provide the best marketing plan based on the results of analysis and optimizations.
● Proactively providing subject matter expertise to both clients and colleagues.
● Coach & support consulting colleagues to deliver best in class insights and enhance the team’s ability to become fluent
across all industries.
● Contribute to internal Consulting team initiatives.

Qualifications/Competencies:
● Extensive experience of marketing consulting and/or analytics experience, ideally including Beauty, Luxe or Retail industries
● Consultative story-telling ability to turn data into insight and package for a C-suite audience to maximize impact
● Strong communication and presentation skills
● Well-organized and detail-oriented, capable of handling several projects at a time while meeting deadlines
● Experience in managing scope, expectations and timelines of complex, high stakes projects
● Experience managing teams through direct lines and indirectly through influence; ability to coach & mentor more junior
associates
● Bachelor degree required, advanced degree preferred
● Fluent in French and English

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

Stay Curious: Being hungry to learn and grow, always asking the big questions.
Seek Clarity: Embracing complexity to create clarity and inspire action.
Own the Outcome: Being accountable for decisions and taking ownership of our choices.
Center on the Client: Relentlessly adding value for our customers.
Be a Challenger: Never complacent, always striving for continuous improvement.
Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
Commit to each other: Contributing to making Circana a great place to work for everyone.

Location

This position can be located in the following area(s): Paris, la Défense

Prospective candidates may be asked to consent to background checks (in accordance with local legislation and our candidate privacy notice ) Your current employer will not be contacted without your permission.

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