Digital Marketing Intern (Syariah)

Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

Leading brand awareness penetration through engaging contents creation in TikTok and other social platform

Assist in Website SEO Optimization
Support on-page and off-page SEO efforts including keyword research, meta tag updates, content optimization, and backlink outreach to improve organic search rankings.

Support Performance Marketing Campaigns
Help set up, monitor, and analyze paid advertising campaigns across platforms like Google Ads, Meta Ads, and TikTok Ads, focusing on performance metrics such as CTR, CPC, and ROAS.

Conduct Website Performance Audits
Collaborate with the digital team to assess website speed, mobile responsiveness, and user experience using tools like Google PageSpeed Insights and Hotjar, and suggest improvements.

Assist in Video Content Creation
Participate in planning, shooting, and editing short-form and long-form video content for marketing campaigns, social media, and website use, ensuring brand consistency and engagement.

Report and Present Insights
Compile weekly reports on SEO performance, ad campaign results, and video engagement metrics, and present actionable insights to the marketing team.

Would you like me to format this into a PDF or editable document for sharing with your team?

 

Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.