Brand Ads Product Manager Graduate (Creative and Brand Innovation) - 2026 Start (BS/MS)
TikTok.com
Office
San Jose, California, United States
Full Time
About the Team:
Our Creative and Brand Innovation Product Team is dedicated to building full-funnel marketing solutions that combine creative content—such as the TikTok One platform, content packages, and ACA creative tools—with advanced AI technologies. We empower brands to drive measurable business outcomes, from awareness and engagement to conversion and purchase.
By seamlessly integrating creativity, community, and commerce—with AI capabilities embedded throughout—we help brands efficiently reach their target audiences and achieve sustainable growth.
Our mission: Inspire creativity, ignite growth.
Our vision: TikTok is the creativity-powered, Al-fueled growth engine that turns discovery into measurable impact
About Global Spark Talent Program:
To foster the next generation of global talent with both an international perspective and strong digital business acumen, Creative and Brand Innovation Product is proud to launch the "Global Spark Program", tailored for Class of 2026 graduates:
- Gain cross-functional exposure through structured job rotations aligned with global business priorities within 2 years;
- Dedicated growth support from leader and mentor;
- High-Impact Opportunities.
Believe in the power of youth. Shape the future together.
We are looking for talented individuals to join our team in 2026. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Launch your career where inspiration is infinite at TikTok.
Successful candidates must be able to commit to an onboarding date by end of year 2026. Please state your availability and graduation date clearly in your resume.
Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early.
Responsibilities:
- Responsible for brand advertising products, including the design of brand traffic strategies and the development of long-term product roadmaps.
- Drive innovation in brand ad product design and strategy optimization. Continuously enhance traffic efficiency and attract brand budgets through research, strategy formulation, creative formats, and traffic improvement.
- Gain deep insights into social media platforms, user behavior, and the advertising ecosystem. Collaborate closely with global operations and sales teams to identify advertiser needs and deliver tailored brand advertising solutions.
Our Creative and Brand Innovation Product Team is dedicated to building full-funnel marketing solutions that combine creative content—such as the TikTok One platform, content packages, and ACA creative tools—with advanced AI technologies. We empower brands to drive measurable business outcomes, from awareness and engagement to conversion and purchase.
By seamlessly integrating creativity, community, and commerce—with AI capabilities embedded throughout—we help brands efficiently reach their target audiences and achieve sustainable growth.
Our mission: Inspire creativity, ignite growth.
Our vision: TikTok is the creativity-powered, Al-fueled growth engine that turns discovery into measurable impact
About Global Spark Talent Program:
To foster the next generation of global talent with both an international perspective and strong digital business acumen, Creative and Brand Innovation Product is proud to launch the "Global Spark Program", tailored for Class of 2026 graduates:
- Gain cross-functional exposure through structured job rotations aligned with global business priorities within 2 years;
- Dedicated growth support from leader and mentor;
- High-Impact Opportunities.
Believe in the power of youth. Shape the future together.
We are looking for talented individuals to join our team in 2026. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Launch your career where inspiration is infinite at TikTok.
Successful candidates must be able to commit to an onboarding date by end of year 2026. Please state your availability and graduation date clearly in your resume.
Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early.
Responsibilities:
- Responsible for brand advertising products, including the design of brand traffic strategies and the development of long-term product roadmaps.
- Drive innovation in brand ad product design and strategy optimization. Continuously enhance traffic efficiency and attract brand budgets through research, strategy formulation, creative formats, and traffic improvement.
- Gain deep insights into social media platforms, user behavior, and the advertising ecosystem. Collaborate closely with global operations and sales teams to identify advertiser needs and deliver tailored brand advertising solutions.
Brand Ads Product Manager Graduate (Creative and Brand Innovation) - 2026 Start (BS/MS)
Office
San Jose, California, United States
Full Time
August 16, 2025