Reporting to Senior Manager of Digital Acquisition & Content Management, you are supposed to assist the team in:

• Developing, maintaining and fine-tuning of the Bank's website into a competitive and sales-oriented channel. It is responsible for the maintenance of all materials on corporate website and as gatekeeper of online corporate identity

• Online marketing campaigns and sales tracking

Main Responsibilities:

 Provide day-to-day support on web content management of the Bank's websites and mobile applications. Conduct training to internal users for CMS usage (if necessary)

 End-to-end support in the online marketing campaigns for different bank products to meet business KPIs

 Work closely with internal and external stakeholders on content management, online sales and campaigns and analysis and reporting of online marketing campaigns across different channels

 Keep track of market trends, prepare benchmarking and web statistical reports

 Assist in digital banking development projects

Incumbent Requirements:

 Higher Diploma, degree or above with major in Business Administration, Marketing, e-Commerce, Creative Media, Information Technology or related disciplines

 Relevant experience in banking industry with proven track records in content management & online marketing preferred

 Experience in artwork production/adaptation with strong aesthetic sense

 Self-motivated with strong analytical and planning skills

 Detail-oriented & able to work under pressure to meet tight schedule

 Good communication skills and attention to detail

 Good knowledge of web applications and new technologies

 Experience in HTML, CSS, XML and JavaScript is a must

 Experience in using content management system and site analytic tools

 Proficient in using Adobe Dreamweaver and Photoshop

 Proficient in both spoken and written English and Chinese.

Officer, Content Management (Digital Banking)

Dah Sing Bank

Officer, Content Management (Digital Banking)

Dah Sing Bank