Consumer Consultant

Location:

124 East 14th Street, Suite 1100 - New York, New York 10003

Job Description

Position Summary

KeyBank is launching a new healthcare-focused business line within its Consumer Bank, with a primary focus on serving physicians and dentists. This role will be part of a strategic Business Enablement & Go-to-Market (GTM) team responsible for orchestrating the internal readiness and external rollout of this initiative. The team will ensure alignment across product, sales, operations, marketing, and partner management—delivering a seamless, high-impact experience for healthcare professionals, with physicians and dentists at the center and broader healthcare roles (e.g., nurses, allied health) as a growing segment.

Key Responsibilities:

Go-to-Market Strategy & Execution

• Develop and execute GTM strategies for the healthcare vertical, prioritizing physicians and dentists while supporting broader healthcare audiences.
• Define and manage launch plans, success metrics, and feedback loops to optimize performance and adoption.
• Partner with Business Development and Partner Management teams to integrate B2B partnerships (e.g., AMA, ADA, dental and medical associations) into the GTM roadmap.

Sales & Operations Enablement

• Design and implement scalable sales and operational workflows tailored to the healthcare segment, with emphasis on the unique needs of doctors and dentists.
• Equip branches, bankers, and sales teams with tools, training, and messaging to drive adoption and client engagement.
• Collaborate with operations to ensure seamless onboarding, servicing, and escalation processes.

Marketing & Creative Collaboration

• Partner closely with Marketing and Creative teams to plan, launch, and manage both the initial rollout and ongoing campaigns for the healthcare segment.
• Ensure messaging, branding, and creative assets align with the segment’s strategic goals and resonate with physician and dental audiences.
• Support the development of marketing collateral, digital content, and field enablement materials.

Stakeholder Alignment & Communication

• Serve as the central point of coordination across internal teams to ensure strategy clarity and execution consistency.
• Develop enablement materials, playbooks, and internal communications to support field readiness.
• Facilitate cross-functional meetings and working groups to track progress and resolve blockers.

Client Experience & Product Integration

• Champion the end-to-end experience for physician and dental clients, ensuring they are introduced to the full suite of KeyBank offerings.
• Collaborate with product and marketing teams to ensure offerings are tailored to the needs of healthcare professionals.
• Monitor client feedback and performance data to drive continuous improvement.
   

Required Qualifications

• Bachelor’s Degree in business or related field and/or equivalent work experience
• Minimum of 3 years’ experience in financial services
• Demonstrated multiple project management leadership skills; experience in organizing, planning and executing large-scale, multi-functional projects from vision through implementation
• Demonstrated analytical, process management and conceptual skills
• Demonstrated ability to express complex concepts in terms that are understandable to the business partners, senior leaders, and the sales force
• Superior teamwork and interpersonal skills and ability to communicate with all management levels
• Demonstrated ability to work effectively with support partners and influence a geographically diverse sales teams
• Superior knowledgeable of financial products, e.g. deposit & credit products, investments, etc.

COMPENSATION AND BENEFITS

This position is eligible to earn a base salary in the range of $85,000 to $110,000 annually depending on location and job-related factors such as level of experience. Compensation for this role also includes eligibility for short-term incentive compensation and deferred incentive compensation subject to individual and company performance.

Please click here for a list of benefits for which this position is eligible.

Job Posting Expiration Date: 08/31/2025 KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.