Experience in Salesforce CRM app development with strong expertise in Marketing Cloud, Force.com at an enterprise level of complexity.
3+ years of experience in Salesforce Marketing Cloud development
Ability to work with clients to design customer journeys, and associated data models.
Extensive experience with Marketing Cloud Studios & Builders, most importantly Email Studio, Content Builder, Journey Builder and Automation Studio, and ideally also Cloud Pages and Mobile Studio.
Understanding how to build a custom preference center.
Conceptual understanding, to be able to establish data models, work with API’s and configurations
Knowledge in SFMC: AMPScript, HTML and CSS, SSJS and/or JavaScript, SQL (andQuery Studio experience) or Guide Template Language).
Lead email,SMS and journey orchestration using SFMC.
Experience with environment management, release management, code versioning, deployment methodologies, and CI/CD tools.
Implement and manage Data Cloud to unify customer data and optimize targeting.
Drive data quality and scalability, ensuring seamless data integration and growth.
Integrate and maintain business applications within Salesforce, such as Salesforce integration with Marketing Cloud, Telephony , AWS, other cloud and on-prem systems.
Utilize Salesforce APIs for seamless integration with other organizational systems.
Adhere to Salesforce best practices, maintain code documentation, and create/maintain test classes for all custom development.
Take ownership of release cycles, implementing and deploying new/updates to existing applications and code.
Understanding of Salesforce1 Mobile
Salesforce for Outlook email functionality
Collaborate with Developers for other systems to ensure seamless integration across the business
Demonstrate effective collaboration and communication with business stakeholders and other members of the Salesforce team.
Experience working with sandbox and multi-org production environments to manage the distribution of process changes.
Comfortable working in a fast-paced, challenging environment where decisions you make have a large impact.
Creative and analytical thinker with strong problem-solving skills.
Knowledge of architecture, relational databases, and data modeling.
Salesforce Marketing Cloud certifications are preferred.

Digital CRM Developer

Hexaware

Digital CRM Developer

Hexaware