Manager, Retail Media – Walmart
Conair LLC
Office
Stamford, Connecticut, United States
Full Time
Position Overview: Conair is a global leader in the design, manufacturing, and marketing of high-quality Culinary and Beauty products. With a portfolio of trusted brands such as Conair, Cuisinart, Waring and BaByliss Pro, Conair is committed to winning in the marketplace. Joining Conair's growing team offers the chance to shape the future of a globally recognized brand while driving innovation in a fast-paced, dynamic environment. You'll be at the forefront of expanding our digital presence, optimizing customer engagement, and making a direct impact on business growth.The Manager, Retail Media – Walmart will be responsible for driving media planning, activation, and performance optimization in partnership with Walmart Connect (WMC), ensuring alignment with sales goals and retail growth strategies. This position requires strong agency management capabilities to ensure media tactics are effectively executed, optimized, and measured to drive business growth. The ideal candidate will demonstrate cross-functional collaboration skills and work across the full Conair portfolio, supporting multiple brands and categories. Key Responsibilities:
- Lead media strategy and execution for Walmart Connect, aligning closely with internal eCommerce, sales, and brand teams to support growth and visibility across the Walmart digital shelf
- Develop and manage full-funnel media campaigns, from awareness through conversion, leveraging first-party data and retail media tools
- Partner with agency teams to ensure strategic planning, flawless execution, and ongoing optimization of paid media activations
- Identify high-impact opportunities by analyzing sales trends, shopper behavior, and competitive performance within the Walmart landscape
- Build and maintain a prioritized retail media roadmap aligned with business goals, seasonal priorities, and new product launches
- Measure and report campaign performance, extracting actionable insights to improve return on ad spend (ROAS), incrementality, sales lift, brand awareness, etc.
- Serve as the subject matter expert on Walmart Connect capabilities, trends, and innovations in the retail media space
- Collaborate cross-functionally with internal marketing, finance, supply chain, and category teams to ensure alignment and integration across all touchpoints
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 4–6 years of experience in digital marketing, eCommerce, or retail media, preferably with Walmart Connect or other major retail media networks (e.g., Amazon Ads, Roundel, CitrusAd)
- Strong understanding of the Walmart ecosystem, digital shelf, and retail media landscape
- Proven experience in media planning, buying, and performance optimization
- Analytical mindset with the ability to translate data into strategy and insights
- Exceptional communication, project management, and cross-functional collaboration skills
- Experience working with media agencies and managing external partners
Preferred Skills:
- Proficiency in media platforms and analytics tools (e.g., WMC dashboards, Pacvue, Scintilla, etc)
- Familiarity with syndicated data sources (e.g., Profitero)
- Strong grasp of CPG or consumer products marketing strategies
- Working conditions are normal for an office environment.
- Must be able to sit for extended periods of time.
- Must be able to use a computer keyboard and view a monitor for extended periods of time.
- This role requires on-site presence Monday through Thursday, with the flexibility to work remotely from anywhere on Fridays.
- Comprehensive Medical/Dental/Vision plans
- Generous Paid Time Off Programs
- Life & Disability Insurance
- FSA/HSA/Dependent Care FSA
- Paid Parental Leave
- 401k and company match
- EAP & Employee Wellness Programs
- Volunteer Days Paid Time Off
- Free breakfast and lunch in the Stamford office
Manager, Retail Media – Walmart
Office
Stamford, Connecticut, United States
Full Time
August 9, 2025