Trade Marketing Specialist

The Role

About the Role

We’re seeking a detail-oriented, process-driven Trade Marketing Specialist to join our dynamic Costa Mesa team. In this pivotal role, you’ll be the engine that ensures our marketing campaigns and initiatives run seamlessly—from planning through execution. If you thrive in a fast-paced retail and trade environment, love organizing moving parts, and excel at keeping projects on track, this role is for you. This role reports to the Retail Channel Marketing Manager.

What You’ll Do

Operations & Project Management

• Manage marketing systems and tools, including asset platforms, vendor relationships, and dashboards

• Oversee logistics for campaign deployment, promotions, and point-of-sale materials

• Support dealer and designer events, ensuring flawless execution

• Drive process improvements, including AI tool integration

Planning & Execution

• Coordinate account plans and promotional activities

• Manage shared trade budgets and develop creative asset briefs

• Collaborate cross-functionally to deliver new product go-to-market initiatives, merchandising, and event materials

Data & Insights

• Maintain sales, campaign, and promotion metrics

• Conduct account audits to ensure a consistent and premium brand experience

• Compile actionable insights from data to guide marketing strategies

Communication & Collaboration

• Act as the bridge between product, sales, and marketing teams

• Keep stakeholders informed with quarterly project updates

• Enable key dealers with high-quality brand print and digital assets

What We’re Looking For

Required Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field

• 1–3 years’ experience in marketing operations or a similar role

• Strong organizational and project management skills with cross-functional experience

• Proficiency in tools like Excel, PowerPoint, LucidBoard, and asset management systems

• Excellent written and verbal communication skills

• Experience managing external vendor relationships

• A proactive, solutions-focused mindset and strong accountability

• Passion for process-building, logistics, and turning ideas into tangible results

• Team player with a collaborative spirit and eagerness to learn

Preferred Qualifications

• Experience in marketing, sales operations, project management, or business development

• Background in a luxury, premium, or high-growth environment (appliance or home design industry preferred)

• Familiarity with tools such as PowerBI, PIM systems, and Adobe Creative Suite (InDesign)

Other Details

• Travel: 5–10% travel required for dealer visits, events, and training sessions

• Culture Fit: We value curiosity, creativity, and operational excellence. As a brand ambassador, you’ll bring our story to life, support our sales and product teams, and deliver solutions that elevate our partners’ experience.

Fisher & Paykel is an Equal Opportunity Employer.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.