Executive, E-Commerce

YOUR MISSION

The primary role of this position requires the ability to manage the day-to-day operations of ecommerce business. This role requires a data-driven mindset, can-do attitude, strong attention to detail, and the ability to collaborate cross-functionally to ensure smooth e-commerce operations.

Task 1: Sales Management

• Monitor sales trends across PUMA’s ecommerce channels to identify areas for improvement and growth opportunities

• Conduct regular benchmarking of competitor performance, campaign mechanics, and fashion trends to uncover new opportunities for PUMA.

Task 2: Communication and Collaboration

• Liaise with internal teams (e.g., logistics, content, marketing, operations, and training) to align day to day ops, key campaigns, timely execution of ecommerce mechanics such as vouchers, flash sales, and short video activation.

• Coordinate with external partners, marketplace reps, and enablers for campaign alignment, product exposure, and livestream technical setup.

Task 3: Livestream Management

• Plan and manage livestream sessions, including scheduling, product arrangements, and performance tracking across Shopee and TikTok channels.

• Evaluate livestream performance using key data metrics such as GMV, CR%, traffic, GPM, etc., and provide actionable recommendations to drive sales.

• Coordinate with content creators, hosts, and internal creative teams to ensure engaging and brand-consistent livestream executions

Task 4: Reporting

• Maintain detailed records of sales performance (e.g., total GMV, live GMV, expenses).

• Manage administrative responsibilities, including reviewing and processing billing documents from various vendors and marketplaces.

• Support monthly/quarterly business reviews with consolidated summaries

YOUR TALENT

• Bachelor’s degree or above, preferably in business and economics.

• Minimum 2-3 years of relevant experience in the e-commerce industry

• Experience working for marketplaces, enablers, or fashion brands

• English - Proficient