Marketing Assistant

Marketing Assistant

Southern Insurance Services

Lawrenceburg, TN

About Southern Insurance Services

Organized in 1981, Southern Insurance Group is a Tennessee-based insurance marketing and distribution company offering superior product lines, specializing in Medicare Advantage programs since 2005. They have a broad knowledge in this market spanning over three decades. Their dedicated office staff has a combined total of more than 130 years of experience in delivering unmatched exceptional service to their agents. The relationships that they built and maintained over the years have proven to be invaluable. Southern Insurance serves a field force of broker agents in 49 states across the nation. Southern Insurance Group, an Integrity partner, is based in Lawrenceburg, Tennessee.

Job Summary

As a Marketing Assistant, your main focus is creating and managing digital marketing for new and existing independent agents. This individual will be focused on growth via email marketing, social media, events, webinars, etc. This role will also provide general marketing support for agents/agencies.

Primary Responsibilities:

• Develop compelling advertising and marketing content, including email campaign development, social media advertising and posts, etc.

• Create, edit and proof content for emails and social media marketing; maintain calendar of digital marketing efforts; deploy and track metrics of each campaign

• Work to improve email/advertising campaigns to improve open/click-rates

• Help develop, grow and manage social media websites

• Work with new and existing agents/agencies on contracts, certifications, marketing support, etc.

• Serves as a liaison between the agent and insurance carriers

• Make outbound calls to existing and new agents

• Recruit and develop new agencies and brokers

• Assist in event planning, attend trade shows, carrier meetings, industry events – travel expected

Primary Skills and Requirements:

• Associates degree or equivalent experience in marketing, communications or advertising; Knowledge of Medicare insurance marketing is preferred, but not required

• 1+ years of experience in digital marketing/social media/email is required

• Strong written, verbal and interpersonal communication skills; creation and editing skills are essential

• Creative mindset and the ability to think outside the box; must have the ability to come up with new ideas to attract interest from our target audience and generate agent leads

• Organized, detail oriented, and the ability to prioritize tasks

• Interested in learning new topics and the ability to teach to others in an easy-to-understand way

• Ability to troubleshoot and resolve issues

• Dependable, hardworking and works well with others in a fast-paced environment

• Must be a self-starter and have the ability to work independently

• Proficient in Microsoft Office (Word, Excel, etc.), social media platforms, PowerPoint, Outlook, Email marketing platforms, Canva, Adobe, Photoshop, etc.

About Integrity

Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their life, health and wealth so they can prepare for the good days ahead.

Integrity offers you the opportunity to start a career in a family-like environment that is rewarding and cutting edge. Why? Because we put our people first! At Integrity, you can start a new career path at company you’ll love, and we’ll love you back. We’re proud of the work we do and the culture we’ve built, where we celebrate your hard work and support you daily. Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package, including benefits that make work more fun and give you and your family peace of mind. 

Headquartered in Dallas, Texas, Integrity is committed to meeting Americans wherever they are — in person, over the phone or online. Integrity’s employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information, visit Integrity.com.

Integrity, LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, national origin, disability, veteran status, or any other characteristic protected by federal, state, or local law. In addition, Integrity, LLC will provide reasonable accommodations for qualified individuals with disabilities.