Growth Marketing Executive

One of our partners, a fast-growing player in the beauty and cosmetics industry, is looking for a Growth Marketing Executive to scale their e-commerce platform and newly launched beauty brand. This role will be central to driving growth through performance marketing, content, and retention strategies.

Key Responsibilities

• Lead and optimize paid media campaigns across Meta, Google, and TikTok to maximize growth and ROI.
• Build and refine growth strategies based on in-depth performance, retention, and user behavior analysis.
• Plan and manage influencer campaigns, UGC activations, and professional brand shoots (photo & video).
• Work with brand teams on offers, promotions, and strategic collaborations.
• Set up and optimize lifecycle marketing campaigns (email, SMS, push notifications such as welcome, win-back, and cart abandonment).
• Stay ahead of digital and social platform trends, integrating them into campaigns.
• Partner with customer service teams to support user engagement and retention.
• Report on key growth metrics (CAC, LTV, retention, campaign performance) and use insights to optimize strategy.

Requirements

• 2 - 4 years of experience in growth, performance, or digital marketing, ideally within e-commerce or consumer brands.
• Proven success running paid campaigns on Meta, Google, and TikTok Ads.
• Strong analytical skills with hands-on experience in tools like Google Analytics, Meta Ads Manager, or similar platforms.
• Experience with email/SMS marketing platforms (e.g., Klaviyo, Mailchimp).
• Ability to manage content creators, influencers, and production shoots.
• Excellent communication and project management skills.
• Passion for beauty, cosmetics, and e-commerce is a strong plus.

Benefits

• A chance to play a key role in scaling two ambitious beauty brands.
• A dynamic, creative, and collaborative work environment.
• Competitive compensation with performance incentives.
• Clear career growth opportunities in a fast-scaling business.