HR Generalist

About Us

SBA Home North Carolina - The first production facility in the USA by SBA Group, a furniture manufacturer from EU member in Lithuania, with operations starting in late 2025. Over 250 talented professionals will work here and build their careers. It will be a highly robotic and automated factory with products reaching millions of homes in the US. Today we are seeking for a motivated and detail-oriented HR Generalist (with focus on TA, L&D and Employee Experience).

Key Responsibilities:

Talent Acquisition & Workforce Planning

• Lead and continuously improve the full-cycle recruitment process, from employer branding and sourcing strategies to interviewing, selection, and onboarding.

• Develop and implement innovative sourcing methods and recruitment channels (including social media) to attract top talent, both internally and externally.
• Collaborate with leadership to plan for future talent needs, build a sustainable talent pipeline, and provide market insights and hiring strategies based on industry trends.
• Manage external recruitment partners and budgets, ensuring cost-effective and timely hiring processes.

HR Compliance & Operations

• Ensure compliance with local and international employment laws, labor standards, and internal HR policies. Provide backup support for payroll administration in the HR Manager’s absence.
• Standardize and digitize HR processes in collaboration with internal centers of excellence, ensuring efficiency, accuracy, and compliance.

Employee Experience & Culture

• Serve as a trusted HR partner for employees and managers (approx. 250 staff), providing expert guidance on HR policies, procedures, and employee relations.
• Champion company values, foster a strong organizational culture, and lead engagement initiatives to enhance employee satisfaction and retention.
• Support company-wide HR projects, including performance management, change initiatives, and culture development efforts.

Learning & Development

• Design and implement learning and development programs that align with organizational needs and individual growth opportunities. Coordinate internal and external training initiatives, tracking participation and measuring impact on performance and engagement.
• Develop and maintain competency and talent maps to support performance, growth, and succession planning.

Data-Driven HR

• Monitor and analyze key HR metrics and KPIs to evaluate effectiveness, identify areas for improvement, and drive strategic decision-making.

We believe you:

• At least 3 years of proven experience in an HR Generalist role, ideally in a manufacturing or industrial environment;
• Solid knowledge of HR compliance, labor laws. International mobility practices – a plus.
• A higher education degree (preferably in HR management or related fields). SHRM – a plus.
• Strong experience in talent acquisition, including employer branding, recruitment strategy, and workforce planning. Practical knowledge of recruitment systems, methods, and channels like Workable, LinkedIn, etc.
• Hands-on expertise in learning & development, employee engagement, and HR process optimization.
• Strong written and verbal communication skills in English (Spanish language is an advantage).
• A proactive, responsible approach to work, a results-driven mindset, and strategic thinking that balances employee and business needs.
• The ability to work effectively with employees at various levels in a dynamic and flexible environment, manage change, and make confident decisions within your area of responsibility.
• Ability to manage multiple projects simultaneously while maintaining attention to detail and meeting deadlines.

We offer:

• An advanced digital business environment with exciting challenges.
• A positive and supportive team that embodies three core values into everyday actions: PASSION TO WIN, LEADERSHIP IN INVENTION, and the OWNERSHIP SPIRIT.
• A personal development plan and professional growth opportunities within the company.
• Competetive salary based on your experience, health insurance and other benefits.