General information

Name Regional Marketing and Events Manager, SEA Location BNI Tower, 30 Raffles Place, Singapore Business unit MBU-Corporate Travel Working time Full-Time Type Marketing (Generic)

Description & Requirements

About Us Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.

Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.

We have four Customer Service Centres for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages.

We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.

IntroductionTrip.Biz is the leading Travel Management Company (TMC) in Asia, specializing in enabling enterprise, organizations and travel partners around the region to make informed and cost-effective bookings for corporate travel products and services, through aggregation of comprehensive travel-related information and resources, and an advanced transaction and administrative platform consisting of mobile apps, Internet websites, and 24/7 customer service centers.
In this Role, you’ll get to

Build regional demand strategy across relevant channels to drive business objectives, in collaboration with functional stakeholders
Drive brand awareness and demand generation for the region, using a mix of different tactics and implementing scalable programs for predictable growth
Develop integrated campaigns and localized content in partnership with global demand generation teams to deliver in-region results
Manage budget to support brand and demand activities in the region, with a focus on ROI and desired outcomes
Orchestrate segmented programs through multiple touchpoints and content used for each buyer group, leveraging data to highlight progress and optimize efforts
Drive end-to-end full funnel conversion to enable business growth, including qualifying leads at the initial stages and leveraging local partners to accelerate growth

What you'll Need to Succeed

3-5 years of regional B2B marketing experience, within the SEA region
Strong track record for demand generation strategy and execution
Highly developed communication skills to work with and maintain long-term relationships with internal teams, customers and prospects
Ability to work independently and as part of a team

Why Trip.com Group We offer a stage to unleash your full potential and drive global impact. As an international team, we embrace an open and inclusive culture that supports and respect team members in and out of the workplace. Everyone is on a trip, whether it's a career trip or a life trip. At Trip.com Group, you can define your own trip by setting a goal and celebrate your success by recognizing the progress you have made. What’s more?

Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions

Internal transfer is encouraged, and global job rotation program enable you to pursue a global career path and make global impact

We provide learning opportunities to further your career in areas of leadership capability, soft skill and professional expertise.

We encourage flexible work arrangement

Have fun with company-sponsored greetings and activities at holidays, birthdays, and colorful team events.

Click the link to learn more about What makes Trip.com Group a leading global travel service provider?

Click the link to learn more about This is a Trip Where Both Your Career and Life Can Flourish!

Find out more job opportunities at https://careers.trip.com

Have a good trip, and see you soon!