The Business Development and Partnerships Go-to-Market (GTM) Manager translates market and product understanding that drive partner value through joint go-to-market activities.

This is an external-facing role that works closely with internal Product Marketing, Marketing and Product and other cross-functional teams to collaborate and close deals in support of global product launches, go-to-market activities, partnership strategy and market analysis, and other initiatives to expand our partnerships.

You will drive go-to-market partnerships with our strategic partner and have expertise in retail consumer electronics industry and channel development. You will also own post-deal operational support required to scale our partnership, improve the customer experience and grow our AI and wearable devices. You will bring your experience in retail, consumer electronics and go-to-market deals to inform product strategy, identify growth opportunities, negotiate and secure partner support of go-to-market initiatives that lead to successful global launches (and post-launch support) and new partnership collaborations.Business Development and Partnerships Go-To-Market Manager Responsibilities

Negotiate and close retail channel expansion and new country global launch deals in support of AI and Wearables product roadmap
Work cross-functionally with Product Marketing, Marketing and Sales teams to structure, negotiate and close go-to-market deals to support growth initiatives
Lead partnership engagement to ensure effective deal execution, operational improvements and address partnership challenges to grow partner channels
Identify opportunities and represent the view of the partner and market through industry research, data & analysis, and competitive intelligence
Influence product and marketing strategy to align with partner needs and key terms
Manage comprehensive, cross-functional activities including new initiatives, operational initiatives, policy, and product performance
Partner with the Product Management, Supply Chain, Operations, Sales, Communications and other key teams

Minimum Qualifications

BA/BS in Business or Marketing-related field or similar work experience
8+ years of experience in Sales, Account Management or Business Development working with partners on technologies and bringing them to market
8+ years experience negotiating and structuring go-to-market, distribution and market entry terms in the US and globally in consumer electronic market

Preferred Qualifications

Experience managing strategic business partnerships in consumer retail
Technical understanding of AI and wearable technologies
Experience contributing in setting strategic direction and scaling operations
Facility for identifying key strategic concerns quickly, operating within ambiguity, and driving internal stakeholders to a consensus

For those who live in or expect to work from California if hired for this position, please click here for additional information. About Meta Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
$159,000/year to $223,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

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