Apparel Category Manager
MeatEater, Inc.
Office
Hailey, Idaho or Bozeman, MT
Full Time
The Apparel Category Manager is a product focused and process management role dedicated
to delivering seasonal apparel collections that are authentic to brand, customer, and sales
channel. The CM leads the product creation strategy with direct oversight of inline assortment
performance and leverages a close connection with the hunt customer and their purchase
trends to identify new market opportunities. The CM actively coordinates day-to-day product
operations for the entire apparel team to maintain the development calendar and is ultimately
responsible for the execution of all go-to-market dates and deliverables.
The Apparel Category Manager’s primary goals are to grow a financially healthy business and maintain
strong brand identity with a premium product mix. The CM must have excellent communication
skills as they are responsible for managing the flow of data between design, development,
supply planning, manufacturing, marketing, and commercial teams.
Job Type: Full-time
Location: On-site in Hailey, ID or Bozeman, MT
Reports to: Logan Williamson, Director of Product
Core Responsibilities and Expectations
* Developing seasonal line plans, product briefs, packaging, and go-to-market materials
for technical and logo apparel
* Managing the product and GTM timelines with precision, driving clarity, accountability,
and momentum across design, development, and commercialization teams
*Analyzing sales data, channel feedback, and the competitive market to inform product
strategy
* Innovating new technologies and optimizing manufacturing processes to deliver best-in-
class product at healthy margins
*Validating new product developments both functionally and financially through the
commercialization process
*Collaborating with retail merchandising and tradeshow planning to execute premium
brand presentation
*Traveling (domestic and international) to meet with manufacturing vendors, wholesale
partners, and to help execute marketing activations
* Understanding that every day in this role brings new, unforeseen challenges and requires
incredible drive and resourcefulness to execute business critical priorities – even if they
fall outside the job description.
Education/Training
* Minimum: Bachelor’s Degree and strong proficiency in all Microsoft Office and Google
Workspace programs
* Preferred: Experience working in Centric PLM systems and basic Adobe illustrator skills
experience
* Minimum 5+ years of professional experience working in apparel product management
or merchandising specialized Knowledge/Skills
* Must have a passion for the outdoors that aligns with our core brand pillars of Hunting,
Fishing, and Conservation.
About MeatEater, Inc:
MeatEater, Inc. is an outdoor lifestyle media and commerce company founded by renowned
writer and TV/podcast personality Steven Rinella. Host of the long-running TV series MeatEater
and The MeatEater Podcast (among the top ten sports podcasts), Rinella has gained wide
popularity with hunters, anglers, and others through his passion for outdoor adventure and wild
foods, as well as his strong commitment to conservation. With the belief that a deeper
understanding of the natural world enriches all our lives, MeatEater brings together leading
influencers in the categories of hunting, fishing, wild foods, and conservation to provide a
community of fans with premium content, apparel, equipment, and experiences. MeatEater, Inc.
is the parent company of First Lite (technical hunting apparel), FHF Gear (outdoor accessories),
Phelps Game Calls, and Dave Smith Decoys. MeatEater’s video content distributed via Netflix,
Outdoor Sportsman Group cable networks, YouTube, its website www.themeateater.com, its
own free ad-supported TV (FAST) channel, and numerous ad-supported video on demand
(AVOD) platforms including Roku, PlutoTV, Tubi, and Amazon FreeVee.
Apparel Category Manager
Office
Hailey, Idaho or Bozeman, MT
Full Time
August 1, 2025