TikTok Shop by Tokopedia - FMCG Strategy Lead - Indonesia

About The Team:
The category strategist team aims to drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.

Responsibilities:
- Deliver assortment, profitability, and sales/GMV targets by leading the business segment on the needs of the customer and identifying suitable opportunities for cluster and category growth.
- Have an in-depth knowledge of the e-commerce ecosystem, value proposition and writing business proposals by identifying and mapping business strengths and customer needs, while being grounded in the local industry landscape.
- Dissemble goals , formulate budget plans, and transforming goals into executable plans;
- Formulate the go-to-market, seller/brand growth and merchandise strategy for the local market; evaluate and evolve the strategy to meet business needs;
- Build and monitor the operational index, and work closely with the data team to optimize the data products;
- Monitor the merchant ecosystem; discover high-potential merchants and explosive new product opportunities; while being alert with risks;
- Help business growth through product optimization, merchant governance and data analysis;
- Understand e-commerce or live broadcast field is a plus;
- Implement and manage important merchant strategies;
- The position requires a leader who can work autonomously in a fast paced, highly demanding and ambiguous environment. The successful candidate would possess great business judgment, with a track record of strong project delivery, commercial negotiations and relationship management along with deep analytical acumen. Additionally, this position involves working with multiple stakeholders.