Senior Graphic Designer (User Acquisition & Marketing)

At Bellota Labs, we’re building the future of online poker with ClubWPT Gold—a skill-based, strategy-driven platform from the World Poker Tour. This isn’t just another casino app—it’s a competitive ecosystem where players learn, train, and play to win real prizes.
We’re looking for a Senior Product Designer with a focus on user acquisition, marketing, and conversion to help shape the front door of our product experience. From marketing landing pages and growth experiments to onboarding flows and campaign-driven design, you’ll help us attract, convert, and retain passionate players in a crowded, competitive market.
This is a high-impact, cross-functional role where product thinking meets performance marketing—ideal for a designer who’s equal parts strategic and hands-on.

What You’ll Do

• Design for growth: Own the end-to-end design of web assets and experiences focused on driving acquisition—think marketing sites, landing pages, campaign pages, paid ad flows, and lead-gen experiences.
• Optimize conversion funnels: Craft, test, and iterate on design elements that drive signups, account creation, email capture, and player engagement.
• Create marketing visuals: Produce high-quality visuals for product launches, ad campaigns, email templates, and social media—always on-brand and optimized for performance.
• Collaborate cross-functionally: Partner with marketing, product, and engineering teams to align design with business goals and KPIs.
• Lead A/B testing efforts: Design testable experiences and analyze outcomes to inform future design decisions.
• Build and maintain design systems: Extend our design system across marketing assets and customer-facing surfaces with consistency and polish.

What We’re Looking For

• 3+ years of experience in product or marketing design, with a strong focus on responsive web and performance-driven design
• A portfolio that demonstrates clean visual design, marketing intuition, and conversion-minded UX
• Expertise in Figma; bonus for motion/interactive prototyping tools
• Experience designing and optimizing landing pages, marketing flows, and acquisition campaigns
• Strong grasp of growth metrics and how design impacts user behavior
• Familiarity with A/B testing, performance tracking, and iterative design
• Bonus: Experience in gaming, entertainment, or competitive skill-based products
• Extra bonus: You know poker—or are excited to learn

What Success Looks Like

• A polished, high-converting marketing site that communicates our value proposition to new players
• Seamless flows from ad to signup, reducing dropoff and boosting conversion rates
• Design assets and landing pages that scale across campaigns, product launches, and growth initiatives
• A consistent, compelling visual identity that builds trust with serious poker players

If you’re excited to work at the intersection of design, growth, and gaming, and want to help launch a category-defining product, we’d love to hear from you.
Join us at Bellota Labs—where the game is just getting started.